Salesforce Technical Specialist

Fever Up
Madrid
Workplace: HybridFull timeFunction: SalesSkills: ["Commercially savvy","Analytical","Organized","Proactive","Data-driven"]

Own and activate customer data to execute an end-to-end CRM strategy and multichannel communications plan, with focus on email, push notifications, and in-app messaging. Continuously improve retention strategies and campaign performance, ensuring campaigns have measurable success metrics. Support technical setup of Salesforce Marketing Cloud campaigns and user journeys, driving insight-led weekly/monthly reporting and deep-dive analysis.

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FursaFursa
Fever Up
Fever Up
1 month ago

Salesforce Technical Specialist

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Source: Company careers pageValidated by: Fursa AI
Last checked: 14 hours agoStatus: Live
Reposted: similar role first listed 6 months ago

Job Summary

Own and activate customer data to execute an end-to-end CRM strategy and multichannel communications plan, with focus on email, push notifications, and in-app messaging. Continuously improve retention strategies and campaign performance, ensuring campaigns have measurable success metrics. Support technical setup of Salesforce Marketing Cloud campaigns and user journeys, driving insight-led weekly/monthly reporting and deep-dive analysis.
Location: Madrid
Workplace: Hybrid
Employment Type: Full time
Job Function: Sales
Seniority: Mid level

Key Responsibilities

  • •Manage activation of customer data to develop and execute an end-to-end CRM strategy and communications plan.
  • •Refine multichannel communications and develop retention strategies to improve customer experience.
  • •Support technical setup of campaigns and user journeys in Salesforce Marketing Cloud.
  • •Define campaign success metrics, track and analyze performance, and lead weekly/monthly reporting and ad hoc deep dives.

Pay and Benefits

Perks:Health InsuranceDentalGym MembershipLanguage LearningHybrid Work

Key Requirements

  • •2-3 years of experience in Digital Marketing and CRM.
  • •Experience working with Salesforce Marketing Cloud.
  • •Proficiency with SQL and AMPScript (and other programming languages).
  • •Ability to leverage consumer behavioral, lifestyle, transactional, and demographic data to produce marketing insights.
  • •Experience with A/B testing and dynamic templates.
Experience:Digital marketingCRM
Skills:Commercially savvyAnalyticalOrganizedProactiveData-driven
Languages:EnglishSpanish
Tech Stack:Salesforce Marketing CloudEmailPush notificationsIn-app messagesSQLAMPScriptA/B testingDynamic templates

Company Brief

Fever Up
Fever is a global events discovery and ticketing platform that curates and sells experiences, from immersive theatre and pop-ups to concerts and local activities, helping venues and organizers reach audiences worldwide.
Industry: Events & Live Entertainment
Company Size: Large (251 to 1,000 employees)
Growth: Scaleup
Headquarters: Madrid, Spain
Founded: 2011
WebsiteLinkedIn