Head of GTM Programs

Anthropic
San Francisco
Workplace: OnsiteFull timeUSD 360,000 - 540,000 annuallyFunction: Administration & Executive AssistanceEducation: bachelorsSkills: ["Cross-functional collaboration","Autonomy","Communication"]

Build a zero-to-one global GTM programs function, defining what GTM programs mean and launching the first-year roadmap. Own GTM content and playbooks, establish a single source of truth with ownership and version control, and drive end-to-end alignment across sales, marketing, partnerships, and customer success. Use feedback and performance data to refine programs, set success metrics (adoption, time-to-value, productivity impact), and partner with regional GTM leaders to reflect local realities.

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Anthropic
Anthropic
1 day ago

Head of GTM Programs

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Last checked: 3 hours agoStatus: Live

Job Summary

Build a zero-to-one global GTM programs function, defining what GTM programs mean and launching the first-year roadmap. Own GTM content and playbooks, establish a single source of truth with ownership and version control, and drive end-to-end alignment across sales, marketing, partnerships, and customer success. Use feedback and performance data to refine programs, set success metrics (adoption, time-to-value, productivity impact), and partner with regional GTM leaders to reflect local realities.
Location: San Francisco
Workplace: Onsite
Employment Type: Full time
Job Function: Administration & Executive Assistance
Seniority: Sr. Director level

Key Responsibilities

  • •Build the global GTM programs function from scratch, partnering with GTM and revenue operations leadership on priorities and a first-year roadmap.
  • •Design and maintain scalable GTM content and playbooks that stay current as products, messaging, and the market evolve.
  • •Establish a single source of truth for GTM content with clear ownership and version control across global teams.
  • •Drive alignment across sales, marketing, partnerships, and customer success so programs work end-to-end.
  • •Use feedback and performance data to identify gaps, refine programs and content, and report success metrics regularly.
Travel: Medium travel

Pay and Benefits

Salary: USD 360,000 - 540,000 annually
Perks:Paid LeaveParental Leave

Key Requirements

  • •Experience building or scaling go-to-market programs, content, or productivity initiatives in a B2B organization.
  • •Track record of designing and launching playbooks or content that go-to-market teams adopted and used.
  • •Experience partnering with multiple go-to-market functions (e.g., sales, marketing, partnerships, customer success) and with revenue operations to identify and solve productivity gaps.
  • •Experience leading cross-functional, end-to-end programs with a high degree of autonomy.
  • •Ability to write clear, concise go-to-market content or playbooks for others to use.
Experience:B2BGo-to-marketSales enablement
Education:Bachelor's
Skills:Cross-functional collaborationAutonomyCommunication
Languages:English

Eligibility

Work Authorization:Sponsorship available.

Company Brief

Anthropic
Develops large-scale AI systems and safety research to create reliable, steerable, and interpretable AI assistants and models for commercial and research applications.
Industry: AI & Machine Learning
Company Size: Enterprise (1,001+ employees)
Growth: Scaleup
Valuation: Unicorn (USD 1B+)
Funding: Series C
Headquarters: San Francisco, United States
Founded: 2021
WebsiteLinkedIn