Marketplace Experience Associate - NYC UGG

Hoka
New York
Workplace: RemoteFull timeUSD 73,400 - 91,800Function: Marketing & GrowthExperience: 3+ yearsSkills: ["Communication","Relationship-building","Problem-solving","Independence","Presentation skills"]

Own local marketplace execution for UGG by gathering real-time field intelligence on retail performance, consumer engagement, and competitor activity. Track local trends and translate insights into actionable recommendations for marketing and retail strategy. Support and measure localized brand activations, events, partnerships, and new store openings, while building relationships with wholesale partners and local cultural tastemakers to amplify brand presence.

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FursaFursa
Hoka
Hoka
3 days ago

Marketplace Experience Associate - NYC UGG

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Last checked: 21 hours agoStatus: Live

Job Summary

Own local marketplace execution for UGG by gathering real-time field intelligence on retail performance, consumer engagement, and competitor activity. Track local trends and translate insights into actionable recommendations for marketing and retail strategy. Support and measure localized brand activations, events, partnerships, and new store openings, while building relationships with wholesale partners and local cultural tastemakers to amplify brand presence.
Location: New York
Workplace: Remote
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Lead field intelligence efforts by gathering and reporting real-time insights on retail performance, consumer engagement, and competitor activity.
  • •Track emerging trends and shifting consumer behaviors to inform future local marketing and retail strategies.
  • •Deliver end-of-project recaps and bridge field insights to corporate teams to ensure learnings drive broader initiatives.
  • •Support execution of localized brand activations, events, and partnerships that deepen UGG’s connection to the market.
  • •Partner cross-functionally to ensure on-the-ground execution of brand experiences across store events, influencer activations, and wholesale brand training.
Travel: Low travel

Pay and Benefits

Salary: USD 73,400 - 91,800

Key Requirements

  • •3+ years of experience in retail, brand marketing, visual merchandising, experiential marketing, or a related field.
  • •Passion for brand storytelling, retail experiences, and consumer engagement.
  • •Strong knowledge of the local market and consumer behaviors, with the ability to identify cultural trends and insights.
  • •Experience conducting product and brand training with retail and wholesale partners.
  • •Excellent communication, relationship-building, and problem-solving skills.
Experience:3+ yearsRetailBrand marketingExperiential marketingVisual merchandising
Skills:CommunicationRelationship-buildingProblem-solvingIndependencePresentation skills

Company Brief

Hoka
Deckers Brands designs, markets, and distributes premium footwear, apparel, and accessories through global brands including HOKA, UGG, Teva, and Sanuk, selling via wholesale, e-commerce, and owned retail stores.
Industry: Fashion & Apparel
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Goleta, United States
Founded: 1973
Website