Commercial Bank of Dubai

2 months ago

Assistant Manager, Digital Acquisitions (UAE National)

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 12 hours agoStatus: Live

Job Summary

Assistant Manager responsible for driving digital acquisitions and onboarding in UAE, leading data-driven campaigns across mobile and web channels, optimizing customer journeys, and coordinating with IT, CX, design and product teams to ensure compliant, high-conversion digital experiences.

Location: Dubai

Workplace: Onsite

Employment Type: Full time

Job Function: Administration & Executive Assistance

Seniority: Manager level

Key Responsibilities

•Digital Customer Journey Management: Leverage analytics and customer drop-off insights to identify friction points and opportunities for conversion improvement.
•Digital Campaign Management: Plan and execute targeted, data-driven campaigns (push notifications, emails, SMS, in-app messages) to improve digital onboarding, product discovery and cross-selling as well as customer retention for digitally passive customers. Manage loyalty programs and digital rewards initiatives.
•Digital Channel Ownership: Oversee customer engagement across key digital touchpoints including mobile banking apps, web portals, chatbots, and social media. Collaborate with product, IT, Design and CX teams to ensure seamless digital experiences.
•Analytics and Reporting: Monitor and track KPIs such as customer digital conversion rates, app usage, retention rates, and campaign ROI. Provide regular reports with insights and recommendations for digital journeys optimization.
•Innovation and Trends: Stay updated on digital banking trends, emerging technologies (e.g., AI personalization, conversational banking), and competitive benchmarks. Suggest and implement new tools and tactics to enhance customer activity in digital channels.

Key Requirements

•2-4 years of experience in digital campaign management, digital engagement or digital marketing in fintech/financial services with a track record of success in digital sales or acquisitions.
•Bachelor’s degree in digital marketing, digital engagement/media, communications, information/marketing technology or related field.
•At least 2 years of experience working specifically with digital platforms such as mobile apps, online banking portals, or omni-channel CRM systems.
•Hands-on experience managing digital customer lifecycle, personalized communication, and data-driven targeting.
•Proficiency with CRM systems, marketing automation tools, and digital analytics platforms (e.g., Adobe Experience Cloud, Google Analytics), and dashboards (Power BI, Tableau).

Experience:2-4 yearsFintechBankingDigital marketing

Education:Bachelor's

Skills:CommunicationInterpersonal skillsAnalyticalProblem-solvingTeam collaboration

Tech Stack:Adobe Experience CloudGoogle AnalyticsPower BITableauCRMMarketing AutomationJIRAAzure DevOps

Eligibility

Nationality:UAE National

Company Brief

Commercial Bank of Dubai

Commercial Bank of Dubai (CBD) is a UAE-based full-service bank providing personal, corporate and digital banking solutions, trade finance, treasury and wealth services. Operating for over 50 years, CBD supports UAE businesses and individuals through branches and digital channels.

Industry: Banking

Company Size: Enterprise (1,001+ employees)

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Dubai, United Arab Emirates

Founded: 1969

Glassdoor: 2.5

Website LinkedIn Glassdoor

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Commercial Bank of Dubai

2 months ago

Assistant Manager, Digital Acquisitions (UAE National)

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 12 hours agoStatus: Live

Job Summary

Location: Dubai

Workplace: Onsite

Employment Type: Full time

Job Function: Administration & Executive Assistance

Seniority: Manager level

Key Responsibilities

•Digital Customer Journey Management: Leverage analytics and customer drop-off insights to identify friction points and opportunities for conversion improvement.
•Digital Campaign Management: Plan and execute targeted, data-driven campaigns (push notifications, emails, SMS, in-app messages) to improve digital onboarding, product discovery and cross-selling as well as customer retention for digitally passive customers. Manage loyalty programs and digital rewards initiatives.
•Digital Channel Ownership: Oversee customer engagement across key digital touchpoints including mobile banking apps, web portals, chatbots, and social media. Collaborate with product, IT, Design and CX teams to ensure seamless digital experiences.
•Analytics and Reporting: Monitor and track KPIs such as customer digital conversion rates, app usage, retention rates, and campaign ROI. Provide regular reports with insights and recommendations for digital journeys optimization.
•Innovation and Trends: Stay updated on digital banking trends, emerging technologies (e.g., AI personalization, conversational banking), and competitive benchmarks. Suggest and implement new tools and tactics to enhance customer activity in digital channels.

Key Requirements

•2-4 years of experience in digital campaign management, digital engagement or digital marketing in fintech/financial services with a track record of success in digital sales or acquisitions.
•Bachelor’s degree in digital marketing, digital engagement/media, communications, information/marketing technology or related field.
•At least 2 years of experience working specifically with digital platforms such as mobile apps, online banking portals, or omni-channel CRM systems.
•Hands-on experience managing digital customer lifecycle, personalized communication, and data-driven targeting.
•Proficiency with CRM systems, marketing automation tools, and digital analytics platforms (e.g., Adobe Experience Cloud, Google Analytics), and dashboards (Power BI, Tableau).

Experience:2-4 yearsFintechBankingDigital marketing

Education:Bachelor's

Skills:CommunicationInterpersonal skillsAnalyticalProblem-solvingTeam collaboration

Tech Stack:Adobe Experience CloudGoogle AnalyticsPower BITableauCRMMarketing AutomationJIRAAzure DevOps

Eligibility

Nationality:UAE National

Company Brief

Commercial Bank of Dubai

Industry: Banking

Company Size: Enterprise (1,001+ employees)

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Dubai, United Arab Emirates

Founded: 1969

Glassdoor: 2.5

Website LinkedIn Glassdoor