Thought Leadership Marketing Specialist II-B2B Retail

AutoTrader.com
Atlanta
Workplace: HybridFull timeUSD 55,600 - 83,400Function: Marketing & GrowthExperience: 2+ yearsEducation: bachelorsSkills: ["Writing","Editing","Proofreading","Organizational skills","Communication","Attention to detail","Project coordination"]

Create, coordinate, publish, and distribute B2B thought leadership content for Cox Automotive’s retail software business. This hybrid role blends editorial craft with content operations—writing and editing across blogs, social, email, executive summaries, and event materials, while managing content calendars, publishing workflows, and Seismic content organization. Track content performance, support review/approval processes, and use AI tools to accelerate drafting, editing, research, and content repurposing.

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FursaFursa
AutoTrader.com
AutoTrader.com
12 hours ago

Thought Leadership Marketing Specialist II-B2B Retail

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Source: Company careers pageValidated by: Fursa AI
Last checked: 12 hours agoStatus: Live

Job Summary

Create, coordinate, publish, and distribute B2B thought leadership content for Cox Automotive’s retail software business. This hybrid role blends editorial craft with content operations—writing and editing across blogs, social, email, executive summaries, and event materials, while managing content calendars, publishing workflows, and Seismic content organization. Track content performance, support review/approval processes, and use AI tools to accelerate drafting, editing, research, and content repurposing.
Location: Atlanta
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Write, edit, and proofread B2B content across formats including blog posts, social media, email copy, executive summaries, and event materials.
  • •Manage and maintain an editorial content calendar, coordinating deadlines, reviews, and publishing schedules across stakeholders.
  • •Publish and distribute content on digital channels (company website/blog, LinkedIn, email, and internal platforms) with accuracy, brand consistency, and correct formatting.
  • •Support Seismic and other sales enablement/content management platforms by organizing, tagging, and maintaining assets so they are current and properly categorized.
  • •Track and report content performance metrics (page views, engagement, email open rates, and Seismic usage) and surface insights to the Sr. Manager.
Travel: Low travel

Pay and Benefits

Salary: USD 55,600 - 83,400
Perks:Health InsuranceDentalVision401kLearning BudgetPaid LeaveParental LeavePet InsuranceWellness Stipend

Key Requirements

  • •Bachelor’s degree in a related discipline and 2 years of experience in content marketing, copywriting, editorial coordination, or a related marketing role.
  • •Strong writing and editing skills across multiple B2B content formats (clear, engaging, accurate).
  • •Experience managing content calendars and publishing workflows with strong attention to detail and the ability to juggle deadlines.
  • •Active user of AI writing and productivity tools, using generative AI to draft, edit, and repurpose content.
  • •Familiarity with content management systems, social publishing tools, and sales enablement/content platforms (Seismic or similar preferred).
Experience:2+ yearsB2BContent marketing
Education:Bachelor's in related discipline
Skills:WritingEditingProofreadingOrganizational skillsCommunicationAttention to detailProject coordination
Tech Stack:SeismicLinkedInEmailWebsite/blogDigital platformsSocial media

Eligibility

Work Authorization:Authorization required. Sponsorship not provided.

Company Brief

AutoTrader.com
Operates a leading online marketplace for buying and selling new and used vehicles, connecting consumers, dealers, and automotive service providers with vehicle listings, pricing tools, reviews, and financing resources.
Industry: Online Marketplaces
Company Size: Enterprise (1,001+ employees)
Growth: Established Company
Headquarters: Atlanta, United States
Founded: 1997
WebsiteLinkedIn