Head of acquisition & growth

Lucis
Paris
Workplace: OnsiteFull timeUSD 50,000 - 130,000 annuallyFunction: Marketing & GrowthSkills: ["Ownership","Communication","Leadership","Analytical thinking","Problem-solving"]

Lead the paid acquisition function for Lucis, owning all paid channels (Meta, Google, TikTok, YouTube, programmatic), optimizing CAC across Europe, building a dashboards-driven analytics approach, and scaling growth through acquisition experiments and a forthcoming media buying hire, with direct impact on multi-market performance.

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FursaFursa
Lucis
Lucis
4 months ago

Head of acquisition & growth

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Source: Company careers pageValidated by: Fursa AI
Last checked: 13 hours agoStatus: Live

Job Summary

Lead the paid acquisition function for Lucis, owning all paid channels (Meta, Google, TikTok, YouTube, programmatic), optimizing CAC across Europe, building a dashboards-driven analytics approach, and scaling growth through acquisition experiments and a forthcoming media buying hire, with direct impact on multi-market performance.
Location: Paris
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Director level

Key Responsibilities

  • •Own all new paid customer acquisition and turn our brand into growth.
  • •Manage CAC optimization and attribution/analytics across Europe (France, UK, Germany, Spain).
  • •Lead referral program growth in collaboration with Lifecycle Lead.
  • •Oversee the first media buying hire within 6 months.
  • •Develop and maintain dashboards and direct work in ad platforms to ensure execution-driven strategy.

Pay and Benefits

Salary: USD 50,000 - 130,000 annually
Perks:Relocation

Key Requirements

  • •Personally managed at least €100K+/month in paid media (Meta + Google minimum).
  • •Scaled DTC or subscription acquisition in Europe (not just the US).
  • •Ability to build dashboards and work directly in ad platforms; strategy with execution.
  • •Think in CAC/LTV math and optimize for cost efficiency, not just reach/impressions.
  • •Player-coach: can build the playbook and run the plays yourself.
Experience:Healthcare
Skills:OwnershipCommunicationLeadershipAnalytical thinkingProblem-solving
Tech Stack:Meta AdsGoogle AdsTikTokYouTubeProgrammaticTriple WhaleNorthbeamAdjustAppsFlyerDashboards

Eligibility

Work Authorization:Sponsorship available.

Company Brief

Lucis
Lucis develops digital wellness products focused on improving mental health and wellbeing through personalized tools, content, and habit-forming programs aimed at stress reduction, better sleep, and emotional resilience.
Industry: Mental Health
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