Senior Technical SEO Manager

Xero
Melbourne
Workplace: HybridFull timeFunction: Marketing & GrowthSkills: ["Systems thinking","Cross-functional influence","Stakeholder communication","Problem-solving"]

Own the technical SEO roadmap and SEO analytics for xero.com, ensuring Xero is discoverable and continuously improving across traditional search and AI answer engines. Lead advanced technical audits across multiple markets, translate findings into an impact-prioritised roadmap, and partner with engineering and marketing technology to deliver fixes. Build automated reporting and use AI agents to scale technical SEO workflows while defining answer engine optimisation approaches.

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FursaFursa
Xero
Xero
1 day ago

Senior Technical SEO Manager

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Source: Company careers pageValidated by: Fursa AI
Last checked: 4 hours agoStatus: Live

Job Summary

Own the technical SEO roadmap and SEO analytics for xero.com, ensuring Xero is discoverable and continuously improving across traditional search and AI answer engines. Lead advanced technical audits across multiple markets, translate findings into an impact-prioritised roadmap, and partner with engineering and marketing technology to deliver fixes. Build automated reporting and use AI agents to scale technical SEO workflows while defining answer engine optimisation approaches.
Location: Melbourne
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • •Lead a full technical audit of the marketing website across markets, prioritising issues by business impact.
  • •Define and own the technical SEO roadmap with clear stakeholder visibility.
  • •Partner with engineering and marketing technology to embed technical SEO best practices and deliver fixes.
  • •Own SEO analytics by building automated reporting and delivering strategic insight.
  • •Automate technical SEO workflows using AI agents to scale analysis and accelerate delivery.

Key Requirements

  • •Deep hands-on technical SEO expertise covering crawl and indexation, internationalisation, rendering, schema markup, and site architecture.
  • •Several years of experience in a technical SEO focused role, ideally with a SaaS or technology/e-commerce brand with complex multi-regional sites.
  • •Strong SEO analytics capability, including building reporting frameworks, with proficiency in Screaming Frog, Ahrefs, and the Google suite.
  • •Hands-on experience with AI agents, automations, or workflows to scale technical SEO work.
  • •Strong cross-functional influence, translating technical requirements into engineering-ready briefs.
Experience:SaaSTechnology brandE-commerce
Skills:Systems thinkingCross-functional influenceStakeholder communicationProblem-solving
Tech Stack:Screaming FrogAhrefsGoogle suiteAI agentsSchema markup

Company Brief

Xero
Provides cloud-based accounting, payroll, and financial management software for small and medium-sized businesses, enabling invoicing, bank reconciliation, reporting, and integrations with third-party apps globally.
Industry: Enterprise Software
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Wellington, New Zealand
Founded: 2006
WebsiteLinkedIn