Field Marketing Specialist (SGEP)

Thunes
Singapore
Full timeFunction: Marketing & GrowthEducation: bachelorsSkills: ["Proactive","Hands-on","Teamwork","Project management","Organizational skills","Analytical skills","Collaboration","Self-starter","Cultural awareness","Data-driven decision making"]

Support global field marketing initiatives by leading event and lead-generation activities, localizing campaigns and corporate branding for regional markets, and executing partner co-marketing programs. Coordinate digital marketing efforts including localized website content, SEO support, and social media activities. Maintain local press relationships, manage vendors and event logistics, and track/report performance using marketing analytics to drive growth KPIs. Part of an 18-month SGEP graduate programme with rotations and overseas stints.

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FursaFursa
Thunes
Thunes
1 day ago

Field Marketing Specialist (SGEP)

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Job Summary

Support global field marketing initiatives by leading event and lead-generation activities, localizing campaigns and corporate branding for regional markets, and executing partner co-marketing programs. Coordinate digital marketing efforts including localized website content, SEO support, and social media activities. Maintain local press relationships, manage vendors and event logistics, and track/report performance using marketing analytics to drive growth KPIs. Part of an 18-month SGEP graduate programme with rotations and overseas stints.
Location: Singapore
Employment Type: Full time · 18 months
Job Function: Marketing & Growth
Seniority: Entry level

Key Responsibilities

  • •Support sales and lead generation across marketing channels and follow up campaigns including digital, community engagement, events, email, and content.
  • •Execute and oversee events (trade shows, conferences, webinars, owned and customer events) and collaborate with sales/product teams on event strategies.
  • •Localize global marketing campaigns and corporate branding for regional markets, tailoring messaging, visuals, and digital assets to local needs while maintaining brand consistency.
  • •Coordinate partner marketing campaigns with local/global partners, including co-branded content, promotions, and performance tracking for optimization.
  • •Manage local press relations and support local PR activities (press releases, media kits, media outreach), including vendor management and post-event analysis.
Travel: Medium travel

Key Requirements

  • •Bachelor's degree in Marketing, Business, Communications, or a related field.
  • •1-2 years of experience/internship in field or B2B marketing with global/regional marketing executions.
  • •Proven experience supporting small to medium scale events and localized marketing campaigns.
  • •Fluency in English, and potentially other languages.
  • •Strong project management, analytical skills, and proficiency with marketing performance metrics, marketing automation tools, CRM systems, and web analytics platforms.
Experience:FintechB2B marketingMarketing automationEventsPartner marketing
Education:Bachelor's in Marketing, Business, Communications
Skills:ProactiveHands-onTeamworkProject managementOrganizational skillsAnalytical skillsCollaborationSelf-starterCultural awarenessData-driven decision making
Languages:English
Tech Stack:Marketing automationCRM systemsWeb analyticsSEODigital marketingEmail marketing

Company Brief

Thunes
Provides a global cross-border payments network enabling businesses to send and receive payments across markets via a single integration, serving merchants, fintechs, remitters, and banks with real-time settlement and compliance tools.
Industry: Fintech Infrastructure
Company Size: Large (251 to 1,000 employees)
Growth: Scaleup
Headquarters: Singapore, Singapore
Founded: 2016
WebsiteLinkedIn