Demand Generation Manager

Own integrated demand generation and ABM campaigns to drive pipeline for mission-critical payments infrastructure. Plan and execute multi-channel programs across paid social, LinkedIn, email, ABM, and field, translating content, events, and product launches into ad copy, nurture sequences, and social posts. Build account-based target account programs with sales, optimize campaign performance using pipeline reporting and experimentation, and help scale the marketing tools, automation, and reporting needed for growth.