Specialist, Marketing Information Management (Marketing Operations)

Nationwide
Columbus
Workplace: HybridFull timeUSD 88,000 - 132,000 annuallyFunction: Marketing & GrowthExperience: 5+ yearsSkills: ["Problem solving","Analytical thinking","Communication","Attention to detail","Project ownership"]

Support marketing information capabilities and analytics for production and internal partners within the Marketing Operations team. Develop and maintain statistical models, gather and interpret data, and translate insights into business and marketing decision-making. Partner across Marketing, Technology, and vendors to implement improvements, document business rules and requirements, and help plan and validate changes through the analytics lifecycle from scoping to implementation.

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FursaFursa
Nationwide
Nationwide
11 hours ago

Specialist, Marketing Information Management (Marketing Operations)

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Source: Company careers pageValidated by: Fursa AI
Last checked: 11 hours agoStatus: Live

Job Summary

Support marketing information capabilities and analytics for production and internal partners within the Marketing Operations team. Develop and maintain statistical models, gather and interpret data, and translate insights into business and marketing decision-making. Partner across Marketing, Technology, and vendors to implement improvements, document business rules and requirements, and help plan and validate changes through the analytics lifecycle from scoping to implementation.
Location: Columbus
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Assist with multiple projects to develop business and data analysis that drive business objectives.
  • •Participate in workstreams delivering analytics and operational capabilities, and identify critical metrics and information requirements for decisions.
  • •Gather, analyze, and interpret data to improve business processes and marketing outcomes; build data visualization to support business needs.
  • •Build and improve statistical models to solve business problems, define requirements for machine-learning models, and help implement testing strategies for production.
  • •Document business rules, business cases, requirements, analytic requirements, and implementation strategy; support implementation planning and post-implementation checkpoints.

Pay and Benefits

Salary: USD 88,000 - 132,000 annually
Perks:Health InsuranceDentalVisionLife InsuranceDisabilityPaid Leave401kPensionHolidays

Key Requirements

  • •Typically 5+ years of experience using analytic techniques, statistical methodologies, and data analysis in a business environment.
  • •Strong knowledge of the analytics lifecycle and business intelligence concepts, including databases/warehousing applications.
  • •Proficiency with structured query language (SQL), including ad hoc query development using SQL.
  • •Experience applying quantitative methods such as regression, decision trees, and multivariate analysis, plus qualitative/quantitative research methodologies.
  • •Ability to comprehend Agile methodology and communicate clearly in verbal and written forms.
Experience:5+ years
Skills:Problem solvingAnalytical thinkingCommunicationAttention to detailProject ownership
Tech Stack:SQLAgile

Company Brief

Nationwide
Nationwide is a mutual insurance and financial services company offering auto, home, life insurance, retirement planning, investments, and banking products for individuals and businesses across the United States.
Industry: Insurance
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Established Company
Headquarters: Columbus, United States
Founded: 1926
Glassdoor
Glassdoor: 3.6
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