Marketing Research Manager

Astra Tech
Dubai
Workplace: HybridFull timeFunction: Marketing & GrowthExperience: 4-6 yearsEducation: bachelorsSkills: ["Analytical thinking","Critical thinking","Stakeholder management","Communication","Project management"]

Lead end-to-end customer insights and Voice of Customer (VoC) programs by turning customer feedback into actionable research and business improvements. Design research objectives and methodologies, build surveys and measurement frameworks, and consolidate feedback across channels. Analyze quantitative and qualitative findings with segmentation and cross-tabulation, then deliver dashboards, executive summaries, and recommendations to senior stakeholders across Marketing, Product, Customer Service, Growth, and Commercial teams.

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FursaFursa
Astra Tech
Astra Tech
1 week ago

Marketing Research Manager

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Source: Company careers pageValidated by: Fursa AI
Last checked: 15 hours agoStatus: Live

Job Summary

Lead end-to-end customer insights and Voice of Customer (VoC) programs by turning customer feedback into actionable research and business improvements. Design research objectives and methodologies, build surveys and measurement frameworks, and consolidate feedback across channels. Analyze quantitative and qualitative findings with segmentation and cross-tabulation, then deliver dashboards, executive summaries, and recommendations to senior stakeholders across Marketing, Product, Customer Service, Growth, and Commercial teams.
Location: Dubai
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth

Key Responsibilities

  • •Translate business questions into research objectives and recommend quantitative, qualitative, or hybrid methodologies.
  • •Design surveys, questionnaires, and customer feedback mechanisms across key touchpoints.
  • •Create and implement customer satisfaction, customer experience, and VoC measurement frameworks.
  • •Consolidate customer feedback from multiple sources and analyze findings to identify needs, patterns, and trends.
  • •Develop dashboards and executive summaries, and present insights and recommendations to senior stakeholders across multiple teams.

Key Requirements

  • •Bachelor’s degree in Marketing, Business, Statistics, Social Sciences, or a related discipline.
  • •4–6 years of experience in marketing research, customer insights, or customer experience.
  • •Experience managing end-to-end research projects and presenting insights to senior stakeholders.
  • •Strong research design and methodology skills, including survey/questionnaire creation and discussion guides.
  • •Quantitative and qualitative analysis experience, including cross-tabulation and segmentation; advanced MS Excel proficiency.
Experience:4-6 yearsMarketing researchCustomer insightsCustomer experience
Education:Bachelor's
Skills:Analytical thinkingCritical thinkingStakeholder managementCommunicationProject management
Tech Stack:QualtricsQuestionProSurveyMonkeyPower BIMS ExcelVoice of Customer (VoC) tools

Company Brief

Astra Tech
UAE-based technology company offering technology solutions and systems integration services, focusing on IT infrastructure, security systems, and smart building / automation solutions for commercial and residential clients.
Industry: Professional Services
Headquarters: United Arab Emirates
Website