Yum! Brands

3 weeks ago

Sr. Associate Manager, Digital, Commerce Media & Strategic Partnerships

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 4 hours agoStatus: Live

Job Summary

Lead the planning and execution of commerce media and strategic partnership initiatives across Taco Bell’s digital ecosystem, including audience activations, integrated campaigns, and partner programs. Collaborate with cross-functional teams across Loyalty, Digital, Brand, Media, CRM, Analytics, Customer Data, and Engineering to deliver seamless fan experiences. Manage partner relationships, timelines, deliverables, and communications, and track program performance to recommend optimizations and future activations.

Location: Irvine

Workplace: Hybrid

Employment Type: Full time

Job Function: Business Development & Partnerships

Seniority: Sr. Manager level

Key Responsibilities

•Support the planning and execution of commerce media and strategic partnership initiatives across Taco Bell’s digital ecosystem.
•Collaborate with cross-functional teams (Loyalty, Digital, Brand, Media, CRM, Analytics, Customer Data, Engineering) to deliver campaigns aligned with business and fan engagement goals.
•Manage partner relationships by coordinating program planning, activation timelines, deliverables, and ongoing stakeholder communication.
•Support audience activation using data, CRM, and media teams to run campaigns across owned and paid digital channels.
•Monitor program performance, compile results, and share insights and recommendations to optimize future activations.

Pay and Benefits

Salary: USD 125,000 - 140,000 annually

Perks:Childcare401kHealth InsuranceDentalParental LeaveGym MembershipMeal Allowance

Key Requirements

•Bachelor’s degree in Marketing, Business, Communications, or related field.
•8+ years of experience in digital marketing, media, loyalty, partnerships, retail media, or related.
•Experience supporting or executing digital media campaigns across channels such as paid social, programmatic, and/or retail media.
•Familiarity with commerce media and digital marketing concepts (audience activation, targeting, measurement, and performance across owned/paid/partner channels).
•Familiarity with marketing/media performance metrics (CPM, CPA, ROAS, audience segmentation, match rates) and experience working with CRM/loyalty/customer data for targeting and personalization.

Experience:8+ yearsDigital marketingMediaLoyaltyPartnershipsRetail media

Education:Bachelor's in Marketing, Business, Communications

Skills:CollaborationOrganizationProject managementCommunicationCross-functional coordination

Languages:US

Eligibility

Work Authorization:Authorization required. Sponsorship not provided.

Company Brief

Yum! Brands

Yum! Brands is a global quick-service restaurant company that develops, franchises and operates KFC, Pizza Hut, Taco Bell and Habit Burger & Grill, serving tens of thousands of restaurants across more than 150 countries with digital and franchise-led growth strategies.

Industry: Restaurants & Food Service

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Louisville, United States

Founded: 1997

Glassdoor: 3.7

Website LinkedIn Glassdoor

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Yum! Brands

3 weeks ago

Sr. Associate Manager, Digital, Commerce Media & Strategic Partnerships

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 4 hours agoStatus: Live

Job Summary

Location: Irvine

Workplace: Hybrid

Employment Type: Full time

Job Function: Business Development & Partnerships

Seniority: Sr. Manager level

Key Responsibilities

•Support the planning and execution of commerce media and strategic partnership initiatives across Taco Bell’s digital ecosystem.
•Collaborate with cross-functional teams (Loyalty, Digital, Brand, Media, CRM, Analytics, Customer Data, Engineering) to deliver campaigns aligned with business and fan engagement goals.
•Manage partner relationships by coordinating program planning, activation timelines, deliverables, and ongoing stakeholder communication.
•Support audience activation using data, CRM, and media teams to run campaigns across owned and paid digital channels.
•Monitor program performance, compile results, and share insights and recommendations to optimize future activations.

Pay and Benefits

Salary: USD 125,000 - 140,000 annually

Perks:Childcare401kHealth InsuranceDentalParental LeaveGym MembershipMeal Allowance

Key Requirements

•Bachelor’s degree in Marketing, Business, Communications, or related field.
•8+ years of experience in digital marketing, media, loyalty, partnerships, retail media, or related.
•Experience supporting or executing digital media campaigns across channels such as paid social, programmatic, and/or retail media.
•Familiarity with commerce media and digital marketing concepts (audience activation, targeting, measurement, and performance across owned/paid/partner channels).
•Familiarity with marketing/media performance metrics (CPM, CPA, ROAS, audience segmentation, match rates) and experience working with CRM/loyalty/customer data for targeting and personalization.

Experience:8+ yearsDigital marketingMediaLoyaltyPartnershipsRetail media

Education:Bachelor's in Marketing, Business, Communications

Skills:CollaborationOrganizationProject managementCommunicationCross-functional coordination

Languages:US

Eligibility

Work Authorization:Authorization required. Sponsorship not provided.

Company Brief

Yum! Brands

Industry: Restaurants & Food Service

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Louisville, United States

Founded: 1997

Glassdoor: 3.7

Website LinkedIn Glassdoor