Senior Consultant, Influencer

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 23 hours agoStatus: Live

Job Summary

Lead end-to-end influencer marketing for beauty, retail, and CPG brands, overseeing identification, vetting, outreach, and relationship management for paid collaborations and long-term partnerships. Own negotiation, project management, and measurement of influencer programs, using social platform metrics and data-driven insights to optimize performance and inform future plans. Stay current on Canadian social trends and technologies, run social listening and research, and collaborate with teams to integrate insights with broader PR objectives.

Location: Toronto

Workplace: Hybrid

Employment Type: Full time

Job Function: Consulting & Advisory

Seniority: Mid level

Key Responsibilities

•Oversee identification, vetting, and outreach of on-brand influencers for paid collaborations and long-term partnerships.
•Manage negotiation, project management, and measurement of influencer programs, focused on paid collaborations and long-term partnerships.
•Establish and maintain relationships with key contacts in the influencer space and lead day-to-day client relationships as a trusted collaborator.
•Execute multi-platform influencer programs by leveraging trends and data-driven insights aligned with wider PR objectives.
•Conduct social media listening and research to identify trends and pinpoint relevant influencers, then share knowledge with teams.

Key Requirements

•Minimum 5-7 years’ experience in end-to-end influencer relations and project management, with a background in PR, Social or Digital agencies.
•Existing relationships with Canadian influencers and agencies, with a proven ability to develop influencer partnerships that drive impact.
•Ability to use metrics and insights from social platforms (Facebook, Instagram, TikTok, YouTube, Pinterest and emerging channels) for optimization and recommendations.
•Clear understanding of the influencer marketing landscape, including best practices and the role of influencer marketing.
•Experience negotiating partnership agreements and/or using influencer identification and vetting systems such as CreatorIQ or Traackr.

Experience:5-7 yearsInfluencer marketingPR agenciesSocial mediaDigital agenciesConsumer brands

Skills:CommunicationOrganizational skillsAttention to detailPrioritizationCreative problem-solving

Languages:English

Tech Stack:FacebookInstagramTikTokYouTubePinterestCreatorIQTraackrAdobe Creative SuitePhotoshopIllustrator

Company Brief

Burson

Burson Global is a communications and public relations agency providing strategic PR, corporate communications, crisis management, media relations, and stakeholder engagement services to clients across industries to build reputation and manage public perception.

Industry: Professional Services

Website

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Burson

1 day ago

Senior Consultant, Influencer

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 23 hours agoStatus: Live

Job Summary

Location: Toronto

Workplace: Hybrid

Employment Type: Full time

Job Function: Consulting & Advisory

Seniority: Mid level

Key Responsibilities

•Oversee identification, vetting, and outreach of on-brand influencers for paid collaborations and long-term partnerships.
•Manage negotiation, project management, and measurement of influencer programs, focused on paid collaborations and long-term partnerships.
•Establish and maintain relationships with key contacts in the influencer space and lead day-to-day client relationships as a trusted collaborator.
•Execute multi-platform influencer programs by leveraging trends and data-driven insights aligned with wider PR objectives.
•Conduct social media listening and research to identify trends and pinpoint relevant influencers, then share knowledge with teams.

Key Requirements

•Minimum 5-7 years’ experience in end-to-end influencer relations and project management, with a background in PR, Social or Digital agencies.
•Existing relationships with Canadian influencers and agencies, with a proven ability to develop influencer partnerships that drive impact.
•Ability to use metrics and insights from social platforms (Facebook, Instagram, TikTok, YouTube, Pinterest and emerging channels) for optimization and recommendations.
•Clear understanding of the influencer marketing landscape, including best practices and the role of influencer marketing.
•Experience negotiating partnership agreements and/or using influencer identification and vetting systems such as CreatorIQ or Traackr.

Experience:5-7 yearsInfluencer marketingPR agenciesSocial mediaDigital agenciesConsumer brands

Skills:CommunicationOrganizational skillsAttention to detailPrioritizationCreative problem-solving

Languages:English

Tech Stack:FacebookInstagramTikTokYouTubePinterestCreatorIQTraackrAdobe Creative SuitePhotoshopIllustrator

Company Brief

Burson

Industry: Professional Services

Website