Senior Customer Marketing Specialist

Honeywell
Minneapolis, Raleigh, Houston, Charlotte, Atlanta
Workplace: HybridFull timeFunction: Customer Support (Service Desk)Experience: 5+ yearsEducation: bachelorsSkills: ["Collaboration","Customer-centric mindset","Self-motivated","Innovative thinking","Continuous improvement"]

Develop and execute customer marketing strategies that drive engagement, loyalty, and measurable business growth. Collaborate with sales and product teams to understand customer needs and create targeted campaigns across email, social, and customer events. Use customer data and market insights to optimize performance, report results, and improve the customer journey using marketing automation and CRM systems. Stay current on customer marketing trends and best practices.

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Honeywell
Honeywell
1 day ago

Senior Customer Marketing Specialist

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Last checked: 12 hours agoStatus: Live

Job Summary

Develop and execute customer marketing strategies that drive engagement, loyalty, and measurable business growth. Collaborate with sales and product teams to understand customer needs and create targeted campaigns across email, social, and customer events. Use customer data and market insights to optimize performance, report results, and improve the customer journey using marketing automation and CRM systems. Stay current on customer marketing trends and best practices.
Location: Minneapolis, Raleigh, Houston, Charlotte, Atlanta
Workplace: Hybrid
Employment Type: Full time
Job Function: Customer Support (Service Desk)
Seniority: Mid level

Key Responsibilities

  • •Develop and execute customer marketing strategies to drive engagement and loyalty
  • •Collaborate with sales teams to understand customer needs and create targeted campaigns
  • •Create and manage marketing programs including email campaigns, social media promotions, and customer events
  • •Analyze market trends and customer data to identify growth opportunities and provide improvement insights
  • •Monitor and report campaign effectiveness, recommend optimizations, and manage the customer journey across touchpoints

Pay and Benefits

Perks:Health InsuranceDentalVisionLife Insurance401kPaid LeaveParental LeaveEducation Assistance

Key Requirements

  • •5+ years of experience in product marketing, GTM commercialization, or performance/digital marketing
  • •Examples of ability to work in matrixed organizations
  • •Strong messaging and content development skills to simplify complex technical solutions into customer narratives
  • •2+ years of experience developing ABM strategies and tying marketing activity to pipeline metrics
  • •B2B background with preference for infrastructure/energy sectors, including familiarity with utility/regulated buyers and solution selling motions
Experience:5+ yearsB2BABMGTMPerformance marketingDigital marketingInfrastructureEnergy
Education:Bachelor's in Marketing, Business, or a related field
Skills:CollaborationCustomer-centric mindsetSelf-motivatedInnovative thinkingContinuous improvement
Tech Stack:SalesforceMarketoAdobeMarketing CloudMarketing automationCRMEmail campaignsSocial media

Company Brief

Honeywell
Global diversified technology and manufacturing company providing aerospace systems, building technologies, performance materials, and safety & productivity solutions for industrial, commercial, and consumer markets.
Industry: Conglomerates & Holding Companies
Company Size: Enterprise (1,001+ employees)
Revenue: USD 25B to 50B
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Charlotte, United States
Founded: 1906
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