Lead of Marketing Analytics

Workiva
United Kingdom
Workplace: RemoteFull timeFunction: Marketing & GrowthExperience: 6+ yearsEducation: bachelorsSkills: ["Judgment","Problem-solving","Collaboration","Data storytelling","Interpretation"]

Lead statistical modeling and analytics for structured and unstructured datasets, turning data into metrics, reports, and visualizations that explain trends and support decision-making. Partner with business end-users and technology teams to define technical requirements and capture data from internal and external sources. Create and maintain statistical models for ongoing and ad hoc analysis, using data storytelling dashboards and presentations while coordinating cross-team efforts.

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FursaFursa
Workiva
Workiva
13 hours ago

Lead of Marketing Analytics

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Source: Company careers pageValidated by: Fursa AI
Last checked: 13 hours agoStatus: Live

Job Summary

Lead statistical modeling and analytics for structured and unstructured datasets, turning data into metrics, reports, and visualizations that explain trends and support decision-making. Partner with business end-users and technology teams to define technical requirements and capture data from internal and external sources. Create and maintain statistical models for ongoing and ad hoc analysis, using data storytelling dashboards and presentations while coordinating cross-team efforts.
Location: United Kingdom
Workplace: Remote
Employment Type: Full time
Job Function: Marketing & Growth

Key Responsibilities

  • •Propose new techniques and methods based on business context.
  • •Solve ambiguous data and analysis problems by evaluating variable factors and recommending sustainable solutions.
  • •Develop and maintain statistical models for ongoing and ad hoc analysis.
  • •Generate dashboards, reports, and presentations to support understanding and interpretation of trends.
  • •Collaborate with development and data management roles and liaise with senior managers to deliver results.

Key Requirements

  • •Typically 6+ years of related experience with a Bachelor’s degree (or 4 years with a Master’s degree, or a PhD with 2 years of experience).
  • •Specialized expertise in the analytics sub-function and working knowledge of related functions.
  • •Ability to understand data and analysis needs and develop technical requirements with business end-users.
  • •Experience creating and maintaining statistical models for ongoing and ad hoc review and analysis.
  • •Experience using data visualization programs, tools, and techniques to generate dashboards, reports, and presentations.
Experience:6+ years
Education:Bachelor's
Skills:JudgmentProblem-solvingCollaborationData storytellingInterpretation

Company Brief

Workiva
Provides a cloud-based platform for connected reporting, compliance, and financial data collaboration. Workiva streamlines SEC reporting, ESG disclosures, and enterprise risk and compliance workflows for large organizations across industries.
Industry: RegTech
Company Size: Enterprise (1,001+ employees)
Revenue: USD 500M to 1B
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Ames, United States
Founded: 2008
WebsiteLinkedIn