Senior Category & Brand Growth Manager

Procter & Gamble
Ukraine
Workplace: HybridFull timeFunction: Marketing & GrowthSkills: ["Communication","Negotiation","Strategic thinking","Leadership","Problem-solving"]

Lead local category strategy and brand growth for a top Ukrainian category, acting as the local business leader. Drive sales growth and market share across channels, leverage consumer insights, shape regional plans, and manage in-store execution and media strategy in Ukraine with hybrid work flexibility in Kyiv.

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FursaFursa
Procter & Gamble
Procter & Gamble
3 months ago

Senior Category & Brand Growth Manager

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Last checked: 3 hours agoStatus: Live

Job Summary

Lead local category strategy and brand growth for a top Ukrainian category, acting as the local business leader. Drive sales growth and market share across channels, leverage consumer insights, shape regional plans, and manage in-store execution and media strategy in Ukraine with hybrid work flexibility in Kyiv.
Location: Ukraine
Workplace: Hybrid
Employment Type: Full time · Permanent
Job Function: Marketing & Growth
Seniority: Sr. Manager level

Key Responsibilities

  • •Lead Local Category Strategy: Develop and execute comprehensive annual business plans for the assigned category, integrating brand, consumer, and commercial strategies for the Ukrainian market.
  • •Become Market Expert: Serve as the go-to authority on consumer insights, channel dynamics, and customer needs in Ukraine and translate into actionable strategies.
  • •Drive Sales & Market Share Growth: Lead initiatives to boost net sales and expand brand market share across relevant channels.
  • •Strategic Communication & Media Management: Define communication priorities and shape the UA media plan in partnership with brand and media teams.
  • •Elevate In-Store Execution: Define and implement must-have display and merchandising standards to improve shelf impact and shopper experience.

Pay and Benefits

Perks:Health InsuranceLife InsuranceMeal Allowance

Key Requirements

  • •Proven Sales Leader with experience in Sales, Key Account Management, Category Management, or Trade Marketing.
  • •Confident Brand Builder with experience in consumer understanding and brand plan development.
  • •Analytical problem solver with a data-driven approach to turning insights into actionable plans.
  • •Global mindset with experience collaborating in a multinational environment and handling cross-functional projects.
  • •Fluent in English and Ukrainian (written and verbal).
Skills:CommunicationNegotiationStrategic thinkingLeadershipProblem-solving
Languages:EnglishUkrainian

Company Brief

Procter & Gamble
Procter & Gamble is a global consumer goods company that develops, manufactures, and markets branded household, personal care, and health products across categories like beauty, grooming, health care, fabric & home care, and baby & family care.
Industry: Consumer Goods
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Cincinnati, United States
Founded: 1837
WebsiteLinkedIn