Creative Director

Apothekary
United States
Workplace: RemoteFull timeUSD 150,000 - 180,000 annuallyFunction: Executive & General ManagementExperience: 8+ yearsEducation: bachelorsSkills: ["Executive communication","People management","Leadership","Strategic thinking","Inspiration and influence"]

Own the long-term creative direction and brand identity across all touchpoints, translating the founder’s vision into scalable strategy and messaging. Lead end-to-end creative execution—from digital ads, email and SMS campaigns, and A/B testing to photo/video production and printed brand assets like packaging and retail visuals. Manage and mentor designers and external partners, partner cross-functionally with marketing/product/digital teams, and track performance, reporting, and budget impact.

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Apothekary
Apothekary
1 month ago

Creative Director

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Last checked: 3 hours agoStatus: Live

Job Summary

Own the long-term creative direction and brand identity across all touchpoints, translating the founder’s vision into scalable strategy and messaging. Lead end-to-end creative execution—from digital ads, email and SMS campaigns, and A/B testing to photo/video production and printed brand assets like packaging and retail visuals. Manage and mentor designers and external partners, partner cross-functionally with marketing/product/digital teams, and track performance, reporting, and budget impact.
Location: United States
Workplace: Remote
Employment Type: Full time
Job Function: Executive & General Management
Seniority: Director level

Key Responsibilities

  • •Own the brand’s long-term evolution, translating the founder’s vision into scalable brand strategy and positioning.
  • •Guardian of brand identity and style guide across advertising, digital/social, packaging, ecommerce, retail, and experiential touchpoints.
  • •Lead conceptualization and execution of digital ad and email campaigns (Meta, Google, TikTok, Email, SMS), optimizing via performance data and A/B testing.
  • •Own end-to-end photo/video production and oversee printed branded assets including packaging, mailers, direct mail, and retail visual merchandising.
  • •Manage and mentor creative teams, lead brainstorms and processes, and collaborate cross-functionally while presenting concepts to leadership.

Pay and Benefits

Salary: USD 150,000 - 180,000 annually
Equity and Bonus:Equity
Perks:Health InsuranceDentalVisionPaid LeaveEquityProduct Stipend

Key Requirements

  • •Bachelor’s and/or Masters degree in Design, Marketing, Advertising, Communications or a related field.
  • •8+ years hands-on experience in copywriting, brand strategy, and creative development, preferably in the CPG and wellness space.
  • •Proven ability to lead creative initiatives across web, print, packaging, and retail, with an outstanding portfolio.
  • •Experience supporting retail, DTC, and social media with familiarity in emerging platforms and evolving media.
  • •Experience with Adobe Creative Suite, Canva, and Figma; proficiency in Google Suite.
Experience:8+ yearsCPGWellnessConsumer goodsDTCRetailSocial media
Education:Bachelor's in Design, Marketing, Advertising, Communications
Skills:Executive communicationPeople managementLeadershipStrategic thinkingInspiration and influence
Tech Stack:Adobe Creative SuiteCanvaFigmaGoogle SuiteMetaGoogleTikTokEmailSMSA/B testing

Company Brief

Apothekary
DTC apothecary-style brand offering curated skincare, haircare, and wellness products formulated with botanical ingredients. Sells online and focuses on clean, plant-forward formulations and personalized beauty solutions for consumers seeking natural self-care options.
Industry: Beauty & Personal Care
Website