MercadoLibre

3 months ago

Analista Engagement & Growth - Marketing

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 14 hours agoStatus: Live

Job Summary

Responsible for designing and operating the engagement strategy for Mercado Pago users across channels (Push, Email, WhatsApp) with a focus on ROI and business growth. You will monitor performance, diagnose deviations, run experimentation (A/B tests, audience segmentation, journey automation), analyze user behavior data to identify opportunities, and coordinate with Business, Marketing, Product, Tech and UX to accelerate execution.

Location: Buenos Aires

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Mid level

Key Responsibilities

•Design and operate the engagement strategy for Mercado Pago users through channels (Push, Email, WhatsApp) with ROI and business growth focus.
•Monitor and diagnose the performance of initiatives: identify variances, root causes and translate findings into concrete actions.
•Execute continuous improvement of the communication strategy through experimentation: A/B testing, audience segmentation, journey automation, incentive optimization.
•Analyze large volumes of user behavior data and business indicators to identify opportunities and friction in the funnel.
•Coordinate with key stakeholders—Business, Marketing, Product, Technology and UX—to unblock dependencies and accelerate execution.

Key Requirements

•Formation in Engineering, Exact Sciences, Economics, Finance or Business Administration.

Experience:2+ yearsMarketingGrowthAnalytics

Education:Bachelor's

Skills:CommunicationCollaborationProblem-solving

Tech Stack:SQLAIA/B testing

Company Brief

MercadoLibre

Operates Latin America's leading e‑commerce marketplace and fintech ecosystem, offering online buying and selling, classifieds, payment processing, credit, and logistics services across multiple countries in the region.

Industry: Online Marketplaces

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Buenos Aires, Argentina

Founded: 1999

Glassdoor: 3.8

Website LinkedIn

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MercadoLibre

3 months ago

Analista Engagement & Growth - Marketing

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 14 hours agoStatus: Live

Job Summary

Location: Buenos Aires

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Mid level

Key Responsibilities

•Design and operate the engagement strategy for Mercado Pago users through channels (Push, Email, WhatsApp) with ROI and business growth focus.
•Monitor and diagnose the performance of initiatives: identify variances, root causes and translate findings into concrete actions.
•Execute continuous improvement of the communication strategy through experimentation: A/B testing, audience segmentation, journey automation, incentive optimization.
•Analyze large volumes of user behavior data and business indicators to identify opportunities and friction in the funnel.
•Coordinate with key stakeholders—Business, Marketing, Product, Technology and UX—to unblock dependencies and accelerate execution.

Key Requirements

•Formation in Engineering, Exact Sciences, Economics, Finance or Business Administration.

Experience:2+ yearsMarketingGrowthAnalytics

Education:Bachelor's

Skills:CommunicationCollaborationProblem-solving

Tech Stack:SQLAIA/B testing

Company Brief

MercadoLibre

Industry: Online Marketplaces

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Buenos Aires, Argentina

Founded: 1999

Glassdoor: 3.8

Website LinkedIn