Account Executive Off Trade (Santa Marta - Monteria)

Convert Off Trade plans into disciplined retail execution across assigned customers, territories, distributors, and outlets. Drive performance on availability, distribution, shelf, visibility, displays, price compliance, promotional follow-through, and customer/distributor issue resolution. Set day-to-day execution priorities, use field visits and execution data (including PULSE and sell-out signals), and provide outlet signals and performance updates to support Off Trade sales operations, commercial planning, and supply/customer service resolution.