Associate Brand Manager

Stanley Black & Decker
Colombia
Workplace: RemoteFull timeFunction: Marketing & GrowthExperience: 2+ yearsEducation: bachelorsSkills: ["Communication","Interpersonal skills","Problem-solving","Project management","Organizational skills"]

Support the Director and Brand Manager in developing and executing brand strategies across the STANLEY and BLACK+DECKER portfolios. Analyze market trends and consumer insights, manage day-to-day brand projects and deliverables, and coordinate integrated digital campaigns for North America. Lead creative development workflows, help drive KPI and performance improvements, steward brand guidelines, and track/report on brand performance and progress, including supporting budget and resource allocation.

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Stanley Black & Decker
Stanley Black & Decker
2 days ago

Associate Brand Manager

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Source: Company careers pageValidated by: Fursa AI
Last checked: 8 hours agoStatus: Live

Job Summary

Support the Director and Brand Manager in developing and executing brand strategies across the STANLEY and BLACK+DECKER portfolios. Analyze market trends and consumer insights, manage day-to-day brand projects and deliverables, and coordinate integrated digital campaigns for North America. Lead creative development workflows, help drive KPI and performance improvements, steward brand guidelines, and track/report on brand performance and progress, including supporting budget and resource allocation.
Location: Colombia
Workplace: Remote
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Support brand leadership in developing and executing brand strategies across STANLEY and BLACK+DECKER portfolios.
  • •Analyze market trends, consumer insights, and competitive activity to inform brand strategy and tactical plans.
  • •Manage daily project activities and deliverables, ensuring alignment with brand objectives and collaborating cross-functionally (Product, Sales, Commercial, Design).
  • •Coordinate and execute integrated digital marketing campaigns across channels and manage creative development processes with studio partners.
  • •Track and report brand performance metrics, campaign effectiveness, project progress, and assist with presentations, budget management, and resource allocation.

Key Requirements

  • •2+ years of brand marketing experience, preferably in a large matrixed organization.
  • •Bachelor’s degree in marketing or communications.
  • •Experience developing and executing brand campaigns.
  • •Ability to interpret data/analytics to understand end-user needs and solve problems.
  • •Strong communication and interpersonal skills to manage internal/external partners and stakeholders.
Experience:2+ years
Education:Bachelor's in marketing or communications
Skills:CommunicationInterpersonal skillsProblem-solvingProject managementOrganizational skills

Company Brief

Stanley Black & Decker
Designs and manufactures hand tools, power tools, storage products, and industrial equipment for professional, industrial, and consumer customers. The company also provides engineered fastening, security, and infrastructure solutions through a portfolio of well-known brands.
Industry: Manufacturing
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: New Britain, United States
Founded: 2010
Glassdoor
Glassdoor: 3.5
Website