Texas Capital Bancshares

2 weeks ago

Product Owner, Digital Insights & Martech Ops

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 2 hours agoStatus: Live

Job Summary

Own and operationalize the digital insights “listening post” that synthesizes behavioral data, user feedback, and tagging intelligence to drive roadmap decisions across the Consumer Digital and MarTech stack. Manage the insights infrastructure (Google Tag Manager, Quantum Metric tagging governance, data quality standards), shape the insights product roadmap, and translate analytics into strategic narratives. Collaborate with product, marketing operations, client experience teams, and third-party vendors to ensure actionable intelligence and closed-loop feedback.

Location: Austin

Workplace: Onsite

Employment Type: Full time

Job Function: Product Management

Seniority: Mid level

Key Responsibilities

•Establish and operationalize the digital insights listening post that unifies signals from tagging, surveys, user sessions, marketing interactions, and vendor platforms.
•Own the insights product roadmap and evolve the listening post to deliver increasingly actionable intelligence to product and marketing stakeholders.
•Manage Google Tag Manager and Quantum Metric tagging strategy, implementation, and governance to ensure accurate behavioral data collection.
•Translate behavioral and feedback data into strategic narratives and stakeholder-ready presentations that influence roadmap prioritization.
•Coordinate vendors and act as liaison across vendors, product teams, marketing operations, and business units to align on data standards and roadmap integration.

Pay and Benefits

Perks:Health InsuranceWellness StipendFertilityLife InsuranceDisability Insurance401kPaid LeavePaid Holidays

Key Requirements

•Bachelor’s degree in Business, Marketing, Information Systems, or a related field.
•2-4 years of professional experience in product management, marketing operations, business analysis, or a related role.
•Experience with digital platforms, user experience initiatives, and/or marketing technology stacks.
•Strong analytical skills to interpret data, synthesize insights, and turn findings into actionable recommendations.
•Proficiency with analytics platforms, CRM systems, and Microsoft Office Suite, plus strong written and verbal communication.

Experience:2-4 years

Education:Bachelor's

Skills:Analytical mindsetCommunicationCollaborationProject managementDetail-oriented

Tech Stack:Google Tag ManagerQuantum MetricPendoQualtricsCRM systemsMicrosoft Office Suite

Company Brief

Texas Capital Bancshares

Industry: Banking

Website

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Texas Capital Bancshares

2 weeks ago

Product Owner, Digital Insights & Martech Ops

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 2 hours agoStatus: Live

Job Summary

Location: Austin

Workplace: Onsite

Employment Type: Full time

Job Function: Product Management

Seniority: Mid level

Key Responsibilities

•Establish and operationalize the digital insights listening post that unifies signals from tagging, surveys, user sessions, marketing interactions, and vendor platforms.
•Own the insights product roadmap and evolve the listening post to deliver increasingly actionable intelligence to product and marketing stakeholders.
•Manage Google Tag Manager and Quantum Metric tagging strategy, implementation, and governance to ensure accurate behavioral data collection.
•Translate behavioral and feedback data into strategic narratives and stakeholder-ready presentations that influence roadmap prioritization.
•Coordinate vendors and act as liaison across vendors, product teams, marketing operations, and business units to align on data standards and roadmap integration.

Pay and Benefits

Perks:Health InsuranceWellness StipendFertilityLife InsuranceDisability Insurance401kPaid LeavePaid Holidays

Key Requirements

•Bachelor’s degree in Business, Marketing, Information Systems, or a related field.
•2-4 years of professional experience in product management, marketing operations, business analysis, or a related role.
•Experience with digital platforms, user experience initiatives, and/or marketing technology stacks.
•Strong analytical skills to interpret data, synthesize insights, and turn findings into actionable recommendations.
•Proficiency with analytics platforms, CRM systems, and Microsoft Office Suite, plus strong written and verbal communication.

Experience:2-4 years

Education:Bachelor's

Skills:Analytical mindsetCommunicationCollaborationProject managementDetail-oriented

Tech Stack:Google Tag ManagerQuantum MetricPendoQualtricsCRM systemsMicrosoft Office Suite

Company Brief

Texas Capital Bancshares

Industry: Banking

Website