Product Marketing Manager

Thumbtack
Philippines
Workplace: RemoteFull timeFunction: Marketing & GrowthExperience: 2-4 yearsSkills: ["Customer empathy","Communication","Collaboration","Initiative","Time management"]

Build and scale B2B community marketing programs for Thumbtack pros by designing campaign and content calendars, leading pro programs and advisory board partnerships, and translating feedback into actionable insights. Own day-to-day community engagement, plan and QA campaign briefs, optimize performance using metrics, and contribute to pro programs strategy. Partner cross-functionally to deliver engaging, market-ready experiences that improve retention and engagement.

Loading

Loading job details...

Preparing the role view and application actions.

FursaFursa
Thumbtack
Thumbtack
8 months ago

Product Marketing Manager

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 14 hours agoStatus: Live

Job Summary

Build and scale B2B community marketing programs for Thumbtack pros by designing campaign and content calendars, leading pro programs and advisory board partnerships, and translating feedback into actionable insights. Own day-to-day community engagement, plan and QA campaign briefs, optimize performance using metrics, and contribute to pro programs strategy. Partner cross-functionally to deliver engaging, market-ready experiences that improve retention and engagement.
Location: Philippines
Workplace: Remote
Employment Type: Full time
Job Function: Marketing & Growth

Key Responsibilities

  • •Own day-to-day management of pro programs, including responding to feedback and engaging with pros
  • •Build a community content strategy and calendar to educate, engage, and motivate pros
  • •Partner with the Pro Advisory Board, lead quarterly meetings, gather feedback, and support recruiting future classes
  • •Manage and optimize pro programs marketing campaigns by outlining briefs, QAing communications, and generating new campaign ideas
  • •Analyze campaign performance metrics and provide actionable insights to refine messaging, timing, and targeting

Key Requirements

  • •2-4 years of relevant experience in product or program marketing, community management/engagement, or a related marketing role
  • •Comfort interfacing directly with clients
  • •Experience building compelling briefs and working with marketing automation platforms
  • •Deep customer empathy and curiosity to understand and champion the needs and motivations of pros
  • •Ability to manage multiple projects and deadlines in a fast-paced, collaborative environment
Experience:2-4 yearsB2BCommunity marketing
Skills:Customer empathyCommunicationCollaborationInitiativeTime management
Tech Stack:Marketing automation platforms

Company Brief

Thumbtack
Provides an online marketplace connecting local service professionals (home improvement, events, lessons, and more) with customers seeking quotes, reviews, and booking tools to hire vetted contractors and providers.
Industry: Online Marketplaces
Company Size: Enterprise (1,001+ employees)
Growth: Scaleup
Headquarters: San Francisco, United States
Founded: 2008
WebsiteLinkedIn