Product Marketing Lead, Partnerships

Fireworks AI
San Mateo, California
Workplace: HybridFull timeUSD 210,000 - 255,000 annuallyFunction: Business Development & PartnershipsExperience: 8-10 yearsSkills: ["Storytelling","Analytical skills","Cross-functional collaboration","Ownership mentality","Market understanding"]

Own the go-to-market strategy for Fireworks’ strategic partner ecosystem. Define joint positioning and value propositions across cloud, GPU, AI platforms, and infrastructure partners, lead joint product launch planning and enablement, and build customer evidence through case studies and success stories. Partner cross-functionally across Alliances, Product, Engineering, Sales, Growth Marketing, Communications, and executive leadership to drive measurable partner adoption, customer understanding, and pipeline impact.

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FursaFursa
Fireworks AI
Fireworks AI
4 days ago

Product Marketing Lead, Partnerships

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Last checked: 29 minutes agoStatus: Live

Job Summary

Own the go-to-market strategy for Fireworks’ strategic partner ecosystem. Define joint positioning and value propositions across cloud, GPU, AI platforms, and infrastructure partners, lead joint product launch planning and enablement, and build customer evidence through case studies and success stories. Partner cross-functionally across Alliances, Product, Engineering, Sales, Growth Marketing, Communications, and executive leadership to drive measurable partner adoption, customer understanding, and pipeline impact.
Location: San Mateo, California
Workplace: Hybrid
Employment Type: Full time
Job Function: Business Development & Partnerships

Key Responsibilities

  • •Define how customers understand the combined value of Fireworks and strategic partners through joint positioning, messaging, and value propositions
  • •Lead product marketing for joint launches, developing launch strategies, customer communications, enablement, and partner assets
  • •Grow the partner ecosystem by supporting joint GTM plans, partner activation, pipeline programs, and relationship expansion
  • •Develop joint customer stories and case studies that showcase measurable business outcomes for executives and partner sellers
  • •Enable partner and Fireworks sales teams with sales decks, messaging guides, competitive positioning, and customer presentations

Pay and Benefits

Salary: USD 210,000 - 255,000 annually
Equity and Bonus:Equity

Key Requirements

  • •8–10+ years in Product Marketing, Technical Marketing, Partner Marketing, or a related GTM role
  • •Experience marketing cloud infrastructure, AI infrastructure, developer platforms, or enterprise software
  • •Experience launching highly technical products with strategic technology partners
  • •Strong understanding of cloud providers, GPU ecosystems, enterprise AI platforms, or developer infrastructure
  • •Ability to work cross-functionally across Product, Engineering, Sales, Partnerships, and executive leadership
Experience:8-10 yearsAI infrastructureCloud infrastructureDeveloper platformsEnterprise softwarePartnership marketingTechnical marketing
Skills:StorytellingAnalytical skillsCross-functional collaborationOwnership mentalityMarket understanding
Tech Stack:Microsoft AzureAzure AI FoundryAWSNVIDIAMongoDBPyTorch

Company Brief

Fireworks AI
Develops AI-driven tools to generate and optimize visual marketing content for brands and creators, automating production of short-form videos and multimedia assets for social platforms to improve engagement and scale creative workflows.
Industry: SaaS
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