Email Strategy Lead - Pre & Post Charge-Off Digital Collections

U.S. Bancorp
Pennsylvania, Minneapolis, Kansas, Charlotte, Missouri, New York
Workplace: OnsiteFull timeUSD 119,765 - 140,900Function: Strategy & Corporate DevelopmentExperience: 10+ yearsEducation: bachelorsSkills: ["Presentation","Relationship building","Negotiation","Verbal communication","Written communication"]

Design and continuously optimize pre- and post charge-off email strategies that drive digital self-service adoption, improve payment outcomes, and support credit loss mitigation. Own end-to-end execution of automated and manual email campaigns, dynamic template ecosystems, and database-backed eligibility logic. Partner with technology teams and vendors to deliver releases through UAT and monitoring, and build orchestration/Next Best Action strategies across digital and agent-based outreach using KPIs, experimentation, and reporting.

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FursaFursa
U.S. Bancorp
U.S. Bancorp
1 month ago

Email Strategy Lead - Pre & Post Charge-Off Digital Collections

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Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 17 days agoStatus: Live
Reposted: similar role first listed 1 month ago

Job Summary

Design and continuously optimize pre- and post charge-off email strategies that drive digital self-service adoption, improve payment outcomes, and support credit loss mitigation. Own end-to-end execution of automated and manual email campaigns, dynamic template ecosystems, and database-backed eligibility logic. Partner with technology teams and vendors to deliver releases through UAT and monitoring, and build orchestration/Next Best Action strategies across digital and agent-based outreach using KPIs, experimentation, and reporting.
Location: Pennsylvania, Minneapolis, Kansas, Charlotte, Missouri, New York
Workplace: Onsite
Employment Type: Full time
Job Function: Strategy & Corporate Development
Seniority: Sr. Manager level

Key Responsibilities

  • •Own proactive email engagement strategy across delinquency and charge-off stages, including content, cadence, targeting, and sequencing.
  • •Define customer journeys by segment and manage end-to-end execution of manual email campaigns from account selection through deployment and optimization.
  • •Own the dynamic email template ecosystem, including variables and eligibility logic, and maintain configuration tables and mappings for correct processing.
  • •Analyze campaign performance using KPIs and executive readouts to recommend improvements, and develop standardized reporting for control/audit readiness.
  • •Partner with cross-functional teams to design holistic orchestration and Next Best Action strategies integrating digital and agent-based outreach, including decision logic and rule-based automated communications.

Pay and Benefits

Salary: USD 119,765 - 140,900
Perks:Health InsuranceDentalVisionLife Insurance401kPaid LeaveParental LeavePaid HolidaysLong-term Disability

Key Requirements

  • •10+ years of applicable experience.
  • •Bachelor's degree or equivalent work experience.
  • •Experience with database-backed rules and criteria management for automated communications, including eligibility/variable/trigger tables.
  • •Experience designing and executing structured experimentation plans for messaging and content variants.
  • •Experience partnering with Agile technology teams and external vendors to deliver customer communications capabilities end to end.
Experience:10+ yearsFinancial servicesDefault managementDigital customer journeys
Education:Bachelor's
Skills:PresentationRelationship buildingNegotiationVerbal communicationWritten communication
Tech Stack:CSSHTMLSASSQLExcelUATA/B testingAgile

Company Brief

U.S. Bancorp
U.S. Bancorp is the parent company of U.S. Bank, providing consumer, business, and institutional banking services including lending, payments, treasury management, wealth management, and merchant solutions across the United States.
Industry: Banking
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Minneapolis, United States
Founded: 1863
Glassdoor
Glassdoor: 3.8
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