Marketing and Operations Executive, SEA

Sony Music
Manila
Workplace: OnsiteFull timeFunction: Marketing & GrowthSkills: ["Agility","Problem-solving","Communication","Operational excellence","Cultural awareness"]

Own marketing operations for the International Marketing team across Southeast Asia by building reporting strategy, tracking performance across DSPs and platforms, and defining KPIs. Lead data collation, post-campaign analysis, and process improvements (standardizing best practices and automating workflows). Coordinate campaign planning, budgeting support with finance, and ensure execution against plan and budget while delivering actionable insights to drive revenue and artist impact in SEA.

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Sony Music
Sony Music
1 week ago

Marketing and Operations Executive, SEA

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Source: Company careers pageValidated by: Fursa AI
Last checked: 7 hours agoStatus: Live

Job Summary

Own marketing operations for the International Marketing team across Southeast Asia by building reporting strategy, tracking performance across DSPs and platforms, and defining KPIs. Lead data collation, post-campaign analysis, and process improvements (standardizing best practices and automating workflows). Coordinate campaign planning, budgeting support with finance, and ensure execution against plan and budget while delivering actionable insights to drive revenue and artist impact in SEA.
Location: Manila
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Guide the marketing reporting strategy and provide timely, accurate insights to support campaign planning, execution, and monitoring.
  • •Collate, report, and track data from DSPs and other platforms; define KPIs and maintain weekly reporting for the broader marketing team.
  • •Interrogate campaign and market data to identify trends, propose actions, and conduct post-campaign analysis for lessons learned.
  • •Enhance international marketing campaign operations by standardizing best practices, automating workflows, and improving collaboration between teams.
  • •Coordinate campaign planning and delivery—managing project plans, dependencies, budget spend tracking with finance, risk communication, and execution against plan.

Key Requirements

  • •Experience in marketing and marketing operations/program management within a creative industry, including building and optimizing processes and systems.
  • •Ability to guide marketing reporting strategy so teams have timely, accurate, and relevant data and insights for campaign execution and monitoring.
  • •Strong data literacy for analyzing SEA music markets, applying insights to decisions, and reviewing assets against ingest/metadata guidelines.
  • •Practical experience with global release procedures and processes.
  • •Proven project management skills to deliver outcomes within quality timelines and budgets.
Experience:MusicCreative industry
Skills:AgilityProblem-solvingCommunicationOperational excellenceCultural awareness
Languages:English

Company Brief

Sony Music
Global recorded music company and artist services organization managing recording, publishing partnerships, and distribution for major and independent artists across diverse genres worldwide.
Industry: Music Industry
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Established Company
Headquarters: New York, United States
Founded: 1929
Glassdoor
Glassdoor: 3.6
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