Founding GTM

Hazel
New York
Workplace: HybridFull timeUSD 150,000 - 175,000 annuallyFunction: Entrepreneurship & Venture BuildingExperience: 2-6 yearsSkills: ["High agency","Urgency","Data analysis","Ownership","Strategic thinking"]

Own Hazel’s top-of-funnel growth by generating qualified pipeline with the CEO. Take over events and the field motion (dinners, workshops, meetups), run conference strategy and follow-through, and ship content that sparks conversations. Drive SEO and AI-driven buyer visibility with case studies and measurement to identify what creates pipeline vs. theater. Work directly with customers and Hazel’s founder as you build repeatable GTM engines.

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Hazel
Hazel
1 month ago

Founding GTM

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Source: Company careers pageValidated by: Fursa AI
Last checked: 8 hours agoStatus: Live

Job Summary

Own Hazel’s top-of-funnel growth by generating qualified pipeline with the CEO. Take over events and the field motion (dinners, workshops, meetups), run conference strategy and follow-through, and ship content that sparks conversations. Drive SEO and AI-driven buyer visibility with case studies and measurement to identify what creates pipeline vs. theater. Work directly with customers and Hazel’s founder as you build repeatable GTM engines.
Location: New York
Workplace: Hybrid
Employment Type: Full time
Job Function: Entrepreneurship & Venture Building
Seniority: Mid level

Key Responsibilities

  • •Own pipeline generation end to end by setting GTM strategy, running experiments, and growing qualified conversations month over month.
  • •Build and scale events and field motion (dinners, workshops, meetups) into a repeatable pipeline engine.
  • •Own Hazel’s conference presence: choose the right conferences, book meetings, and manage follow-through.
  • •Drive content and search visibility through case studies, SEO, and showing up when AI-assisted buyers research.
  • •Amplify founder-led distribution on LinkedIn and run measurement to determine which motions generate pipeline.

Pay and Benefits

Salary: USD 150,000 - 175,000 annually
Equity and Bonus:Equity
Perks:Health InsuranceDentalVision401kPaid Leave

Key Requirements

  • •2–6 years in growth, demand gen, field/event marketing, or a GTM generalist role, ideally at an early-stage startup.
  • •You’re a builder who can run the work end to end (events, writing, brief case studies, and reviewing data).
  • •Proven pipeline generation from content, events, and community, with clear attribution to meetings and deals.
  • •AI-native: you already use modern AI tools to do the work of a much bigger team.
  • •Experience in the e-commerce/DTC world and an approach focused on qualified conversations and pipeline.
Experience:2-6 yearsDemand genField marketingEarly-stage startupsE-commerceDTC
Skills:High agencyUrgencyData analysisOwnershipStrategic thinking

Company Brief

Hazel
Develops an AI-driven platform for automated document understanding, data extraction, and knowledge management to help organizations streamline workflows, classify unstructured information, and surface actionable insights across enterprise systems.
Industry: Enterprise Software
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