Analyst-Data Analytics

American Express
Gurugram
Workplace: HybridFull timeFunction: Data Analytics & Business IntelligenceEducation: bachelorsSkills: ["Analytical thinking","Problem-solving","Cross-functional collaboration","Prioritization","Communication"]

Develop end-to-end analytical solutions and data products that improve targeting accuracy, personalization, and digital acquisition performance. Own audience segmentation, experimentation, funnel optimization, and identification of acquisition opportunities, building models and decisioning strategies using first-party data. Apply emerging AI/GenAI techniques, drive experimentation and measurement, and partner across marketing, digital, and technology teams to implement insights and optimize conversion and efficiency.

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FursaFursa
American Express
American Express
2 days ago

Analyst-Data Analytics

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Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 11 hours agoStatus: Live
Reposted: similar role first listed 1 month ago

Job Summary

Develop end-to-end analytical solutions and data products that improve targeting accuracy, personalization, and digital acquisition performance. Own audience segmentation, experimentation, funnel optimization, and identification of acquisition opportunities, building models and decisioning strategies using first-party data. Apply emerging AI/GenAI techniques, drive experimentation and measurement, and partner across marketing, digital, and technology teams to implement insights and optimize conversion and efficiency.
Location: Gurugram
Workplace: Hybrid
Employment Type: Full time
Job Function: Data Analytics & Business Intelligence
Seniority: Mid level

Key Responsibilities

  • •Develop analytical solutions and data products to improve targeting, personalization, and digital acquisition across the digital journey.
  • •Lead end-to-end analyses for audience segmentation, experimentation, funnel optimization, and acquisition opportunity identification.
  • •Build and enhance models and decisioning strategies using first-party data and digital intelligence capabilities.
  • •Apply emerging AI/GenAI techniques to improve targeting precision and analytical productivity.
  • •Design and run experiments, evaluate results, and provide actionable recommendations to improve conversion and efficiency.

Pay and Benefits

Perks:Health InsuranceDentalVisionLife InsurancePaid Leave

Key Requirements

  • •Master’s or Bachelor’s degree in a quantitative field such as Engineering, Mathematics, Finance, Computer Science, Statistics, or Economics.
  • •Strong analytical and problem-solving skills for complex, ambiguous business questions.
  • •Experience building ML models such as XGBoost and K-Means with proficiency in SQL, Python, or similar; knowledge of digital analytics or experimentation frameworks is a plus.
  • •Experience collaborating within cross-functional teams using data-driven insights.
  • •Ability to manage multiple priorities in a fast-paced, dynamic environment.
Experience:Digital marketingPersonalizationDigital acquisitionExperimentationMachine learning
Education:Bachelor's
Skills:Analytical thinkingProblem-solvingCross-functional collaborationPrioritizationCommunication
Languages:English
Tech Stack:SQLPythonXGBoostK-MeansAIGenAIClickstream analyticsSemantic modelingReal-time recommender systems

Company Brief

American Express
Provides global payment, credit, and travel-related financial services for consumers and businesses. Best known for its charge and credit cards, merchant payment network, and premium customer rewards and servicing.
Industry: Payments
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: New York City, United States
Founded: 1850
WebsiteLinkedIn