Marketing Manager, Europe

Andela
London
Workplace: RemoteFull timeFunction: Marketing & GrowthExperience: 4-6 yearsSkills: ["Project management","Analytical mindset","Communication","Data-driven optimization"]

Own end-to-end European regional marketing strategy with a focus on pipeline building and brand presence. Lead field event programming and execution, develop and measure ABM campaigns for high-priority accounts, and run integrated demand-generation campaigns across email, paid, content, and events. Partner with global growth, content, design, PR, and client marketing teams, collaborate with European sales leadership, and use performance data to optimize engagement, pipeline, and influenced revenue.

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Andela
Andela
1 month ago

Marketing Manager, Europe

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Source: Company careers pageValidated by: Fursa AI
Last checked: 13 hours agoStatus: Live

Job Summary

Own end-to-end European regional marketing strategy with a focus on pipeline building and brand presence. Lead field event programming and execution, develop and measure ABM campaigns for high-priority accounts, and run integrated demand-generation campaigns across email, paid, content, and events. Partner with global growth, content, design, PR, and client marketing teams, collaborate with European sales leadership, and use performance data to optimize engagement, pipeline, and influenced revenue.
Location: London
Workplace: Remote
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • •Design and execute end-to-end European regional marketing programs to build pipeline, strengthen brand presence, and accelerate revenue.
  • •Own the planning and execution of European field events (owned events, conferences, roundtables, executive dinners) and ensure measurable ROI.
  • •Partner on ABM programs targeting high-priority European accounts, using account intelligence and reporting on engagement, pipeline created, and influenced revenue.
  • •Build and execute integrated demand-generation campaigns across email, paid, content, and events; localize global campaigns for the European market.
  • •Track, analyze, and report on marketing performance (brand awareness, pipeline, engagement) and continuously test and iterate based on data and sales feedback.
Travel: Medium travel

Key Requirements

  • •4-6 years of B2B marketing experience, with a strong track record in field marketing, events, or demand generation roles in a high-growth technology company.
  • •Demonstrated experience running field events end-to-end, from strategy and planning through execution and post-event reporting.
  • •Hands-on experience building and executing ABM programs, including target account selection, campaign orchestration, and measurement.
  • •Experience working closely with sales teams and understanding how marketing contributes to the revenue funnel.
  • •Prior experience in the European market and experience working across time zones with a global team.
Experience:4-6 yearsB2BHigh-growth technology
Skills:Project managementAnalytical mindsetCommunicationData-driven optimization

Company Brief

Andela
Andela is a global talent marketplace that connects vetted software engineers and technical professionals from emerging markets with remote roles at leading companies, managing sourcing, onboarding, and long-term placement.
Industry: Recruitment Agencies
Company Size: Large (251 to 1,000 employees)
Growth: Scaleup
Valuation: Unicorn (USD 1B+)
Funding: Series E+
Headquarters: New York, United States
Founded: 2014
Glassdoor
Glassdoor: 3.7
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