Director, Product Marketing, Agentforce Sales Portfolio Storytelling & Keynote Lead

Salesforce
San Francisco, Utah, New York
Workplace: HybridFull timeUSD 164,000 - 261,500 annuallyFunction: Marketing & GrowthExperience: 8+ yearsEducation: bachelorsSkills: ["Storytelling","Executive communication","Strategic thinking","Project management","Coaching"]

Own the end-to-end narrative for Agentforce Sales, turning complex product innovation into human, memorable stories for customers, analysts, executives, and the market. Lead major keynote development for events like Dreamforce and World Tours—from story arc and scripting to slide creation, demo integration, and speaker coaching. Build customer advocacy programs, extend influence through third parties, and enable the broader PMM team to activate messaging consistently across channels.

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FursaFursa
Salesforce
Salesforce
1 week ago

Director, Product Marketing, Agentforce Sales Portfolio Storytelling & Keynote Lead

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Last checked: 4 hours agoStatus: Live

Job Summary

Own the end-to-end narrative for Agentforce Sales, turning complex product innovation into human, memorable stories for customers, analysts, executives, and the market. Lead major keynote development for events like Dreamforce and World Tours—from story arc and scripting to slide creation, demo integration, and speaker coaching. Build customer advocacy programs, extend influence through third parties, and enable the broader PMM team to activate messaging consistently across channels.
Location: San Francisco, Utah, New York
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Director level

Key Responsibilities

  • •Own the narrative arc for the entire Agentforce Sales portfolio, evolving it based on customer reality, competitive dynamics, and business strategy.
  • •Lead end-to-end development of high-impact keynotes for major events, including narrative structure, slide creation, scripting, demo integration, and speaker coaching.
  • •Build a customer storytelling engine by identifying champions, shaping their stories, and activating them across events, case studies, social, and media.
  • •Cultivate relationships with analysts, influencers, and industry voices to extend the Agentforce Sales narrative beyond owned channels.
  • •Enable consistent narrative activation across the PMM team and support go-to-market by integrating the portfolio narrative into launches.

Pay and Benefits

Salary: USD 164,000 - 261,500 annually
Perks:MedicalDentalVisionHealth InsuranceParental Leave401kLife InsuranceDisability InsuranceEquity

Key Requirements

  • •8+ years of experience in product marketing or a related field, focused on enterprise software or SaaS (preferably CRM, revenue, and sales technology).
  • •Proven ability to develop narratives that simplify complexity and perform under scrutiny from customers, analysts, and executives.
  • •Demonstrated success building a narrative and transferring ownership through coaching executives, colleagues, customers, and partners.
  • •Extensive experience creating and delivering high-stakes executive presentations, including narrative structure, scripting, slide-building, and speaker preparation.
  • •Track record launching products and driving go-to-market strategies in close partnership with cross-functional teams.
Experience:8+ yearsEnterprise softwareSaaSCRMRevenueSales technology
Education:Bachelor's
Skills:StorytellingExecutive communicationStrategic thinkingProject managementCoaching
Tech Stack:CRMSaaS

Company Brief

Salesforce
Provides a leading cloud-based customer relationship management (CRM) platform with sales, service, marketing, analytics, and integration tools that empower businesses to manage customer relationships and digital transformation at scale.
Industry: SaaS
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: San Francisco, United States
Founded: 1999
Glassdoor
Glassdoor: 4.1
WebsiteLinkedInGlassdoor