GTM Lead - CTV - Samsung Ads
Samsung
London
Workplace: HybridFull timeFunction: Administration & Executive AssistanceSkills: ["Storytelling","Communication","Attention to detail","Stakeholder management","Project management"]Own end-to-end go-to-market strategy for Samsung Ads native home screen CTV formats across EMEA. Build value propositions, narratives, positioning, and measurement frameworks, and act as the voice of the customer to feed the product roadmap. Drive sales enablement with cohesive collateral and pitch materials, and serve as the subject-matter expert educating client-facing teams on connected TV advertising. Partner closely with the Native TV Ad Formats product lead for seamless product and GTM execution.

