Brand Marketing Manager II

Acorns
United States
Workplace: RemoteFull timeUSD 142,000 - 155,000 annuallyFunction: Marketing & GrowthExperience: 6-9 yearsSkills: ["Strategic judgment","Cross-functional collaboration","Project management","Analytical thinking","Execution focus"]

Lead Acorns’ brand marketing efforts by building integrated, content-first campaigns across social, digital, in-app, PR, partnerships, experiential, and influencer channels. Own creative briefs, positioning, and end-to-end campaign execution from ideation through optimization. Apply generative AI tools to scale content and increase agility, and manage agencies and partners to support full-funnel creator/influencer marketing that grows reach and drives conversion.

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FursaFursa
Acorns
Acorns
1 month ago

Brand Marketing Manager II

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Source: Company careers pageValidated by: Fursa AI
Last checked: 5 hours agoStatus: Live

Job Summary

Lead Acorns’ brand marketing efforts by building integrated, content-first campaigns across social, digital, in-app, PR, partnerships, experiential, and influencer channels. Own creative briefs, positioning, and end-to-end campaign execution from ideation through optimization. Apply generative AI tools to scale content and increase agility, and manage agencies and partners to support full-funnel creator/influencer marketing that grows reach and drives conversion.
Location: United States
Workplace: Remote
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Design and execute integrated, content-first brand campaigns across social, digital, in-app, PR, partnerships, experiential, and influencer channels.
  • •Craft brand positioning, creative briefs, and marketing plans that connect cultural moments to the Acorns mission.
  • •Own the end-to-end campaign lifecycle from ideation through execution and post-launch optimization.
  • •Proactively integrate AI tools and workflows into creative development to scale content and improve campaign agility.
  • •Manage agencies and partners while supporting full-funnel creator and influencer marketing strategies from awareness to conversion.

Pay and Benefits

Salary: USD 142,000 - 155,000 annually
Equity and Bonus:Equity
Perks:401kEquityRemote WorkPaid Leave

Key Requirements

  • •6–9 years of experience in brand marketing, social media strategy, branded content programs, or influencer/creator management.
  • •Proven track record executing multi-channel, social-first integrated campaigns from the ground up.
  • •Strong strategic judgment with deep understanding of internet culture, social trends, and community building.
  • •Ability to collaborate cross-functionally with creative, legal, compliance, and agency relationships.
  • •Interest and hands-on agility using generative AI tools across workflows to amplify output and speed.
Experience:6-9 years
Skills:Strategic judgmentCross-functional collaborationProject managementAnalytical thinkingExecution focus
Tech Stack:Generative AI

Company Brief

Acorns
Acorns is a fintech platform that automates savings and micro-investing by rounding up purchases and investing spare change into diversified ETF portfolios, and offers banking, retirement, and family-focused financial products.
Industry: Trading Platforms
Company Size: Large (251 to 1,000 employees)
Revenue: USD 50M to 100M
Growth: Scaleup
Valuation: Unicorn (USD 1B+)
Funding: Series F
Headquarters: Irvine, United States
Founded: 2012
Glassdoor
Glassdoor: 3.7
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