LATAM Channel Director

Sonar Source
Austin
Workplace: OnsiteFull timeFunction: Solutions Engineering & Sales EngineeringSkills: ["Negotiation","Relationship management","Leadership","Communication","Strategic thinking","Cross-functional collaboration"]

Lead the LATAM partner ecosystem for Sonar, building scalable channel programs across Spanish-speaking Latin America and Brazil. Drive indirect revenue through SI/VAR/distributor/cloud partners, manage cross-functional GTM with sales, marketing, and customer success, negotiate strategic partnerships, and influence executive stakeholders to accelerate partner-sourced revenue.

Loading

Loading job details...

Preparing the role view and application actions.

FursaFursa
Sonar Source
Sonar Source
2 months ago

LATAM Channel Director

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 20 hours agoStatus: Live

Job Summary

Lead the LATAM partner ecosystem for Sonar, building scalable channel programs across Spanish-speaking Latin America and Brazil. Drive indirect revenue through SI/VAR/distributor/cloud partners, manage cross-functional GTM with sales, marketing, and customer success, negotiate strategic partnerships, and influence executive stakeholders to accelerate partner-sourced revenue.
Location: Austin
Workplace: Onsite
Employment Type: Full time
Job Function: Solutions Engineering & Sales Engineering
Seniority: Manager level

Key Responsibilities

  • •Develop and execute the partner ecosystem strategy across Latin America to accelerate revenue growth, expand market coverage, and drive customer acquisition through indirect routes to market
  • •Build and manage relationships with regional and global systems integrators, value added resellers, distributors, cloud hyperscalers, managed service providers, and technology partners
  • •Drive pipeline creation, co-sell engagement, and marketplace adoption across the region
  • •Partner cross-functionally with sales, marketing, customer success, and alliance teams to align GTM execution and accelerate partner sourced revenue
  • •Negotiate strategic partnerships and influence executive stakeholders internally and externally

Key Requirements

  • •Have a proven track record of building scalable partner programs and managing complex channel ecosystems throughout Latin America, including Spanish-speaking countries and Brazil
  • •Demonstrate experience delivering measurable business outcomes through indirect routes to market in enterprise software, cloud, cybersecurity, DevOps, or developer technology markets
  • •Bring deep understanding of partner economics, regional business practices, and go-to-market execution across LATAM
  • •Have experience influencing executive stakeholders and negotiating strategic partnerships at the regional and global level
  • •Combine strategic thinking with hands-on execution — comfortable building programs while simultaneously driving results
Experience:LatamLatin americaEnterprise softwareCloudCybersecurityDevopsDeveloper technology
Skills:NegotiationRelationship managementLeadershipCommunicationStrategic thinkingCross-functional collaboration

Eligibility

Work Authorization:Authorization required. Sponsorship not provided.

Company Brief

Sonar Source
Builds static code analysis and continuous inspection tools (SonarQube, SonarCloud, SonarLint) that identify bugs, vulnerabilities, and code smells across multiple languages to help teams improve code quality and maintainability.
Industry: Developer Tools
Company Size: Large (251 to 1,000 employees)
Growth: Established Company
Headquarters: Geneva, Switzerland
Founded: 2008
WebsiteLinkedIn