Ruby Labs

1 month ago

Performance Marketing Manager (Paid Social)

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 2 hours agoStatus: Live

Job Summary

Build and scale Ruby Labs' paid social presence, starting with Meta (Facebook & Instagram) and expanding to other platforms. Own end-to-end strategy, budgeting, creative testing, and measurement, delivering on CPA, ROAS, and channel growth with a hands-on, data-driven approach in a remote, CET-aligned team.

Location: EU

Workplace: Remote

Employment Type: Full time

Job Function: Communications, PR & Community

Key Responsibilities

•Own Meta paid social end to end — strategy, campaign builds, budget allocation, bidding, audience and targeting strategy, optimization, and scaling across our product portfolio.
•Hit performance targets. Manage spend against clear CPA and ROAS goals, pace budgets through the month, and make daily/weekly optimization calls that keep the channel efficient as it scales.
•Drive the creative engine. Partner with content creators, designers, and video producers to brief, test, and iterate on ad creative; define the testing roadmap and turn learnings into a repeatable system.
•Run a disciplined testing program. Structure and read A/B tests across creative, audiences, placements, and offers; separate signal from noise; document what works.
•Build the reporting and feedback loop. Track performance against targets, surface insights to the wider growth team, and ensure attribution/measurement is sound.

Pay and Benefits

Perks:Remote WorkPaid LeavePaid HolidaysMacbookContractor Agreement

Key Requirements

•3+ years managing paid social campaigns with direct ownership of budget and performance, ideally in a D2C, subscription, or app/web product environment.
•Deep, hands-on expertise in Meta Ads Manager — campaign structure, Advantage+ / ASC, audience strategy, the pixel/Conversions API, and creative-first optimization.
•A genuinely performance-driven mindset: comfortable being measured on CPA and ROAS, and confident making decisions from data rather than gut.
•Strong creative instincts — you understand what makes a scroll-stopping ad and can brief and direct creative even though you're not the one designing it.
•Analytical fluency: comfortable in reporting tools and dashboards, reading attribution sensibly, and translating numbers into action.

Experience:SaaSMarketingD2cSubscriptionEcommerce

Skills:AnalyticalCommunicationProblem-solvingSelf-directedOrganized

Languages:English

Tech Stack:Meta Ads ManagerYouTubeGoogle DisplayTikTok AdsSQLUGC

Company Brief

Ruby Labs

Builds custom software products, platforms, and digital solutions for businesses, focusing on modern web and mobile development, UX design, and engineering consultancy to accelerate product delivery and technical strategy.

Industry: Professional Services

Website

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Ruby Labs

1 month ago

Performance Marketing Manager (Paid Social)

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 2 hours agoStatus: Live

Job Summary

Location: EU

Workplace: Remote

Employment Type: Full time

Job Function: Communications, PR & Community

Key Responsibilities

•Own Meta paid social end to end — strategy, campaign builds, budget allocation, bidding, audience and targeting strategy, optimization, and scaling across our product portfolio.
•Hit performance targets. Manage spend against clear CPA and ROAS goals, pace budgets through the month, and make daily/weekly optimization calls that keep the channel efficient as it scales.
•Drive the creative engine. Partner with content creators, designers, and video producers to brief, test, and iterate on ad creative; define the testing roadmap and turn learnings into a repeatable system.
•Run a disciplined testing program. Structure and read A/B tests across creative, audiences, placements, and offers; separate signal from noise; document what works.
•Build the reporting and feedback loop. Track performance against targets, surface insights to the wider growth team, and ensure attribution/measurement is sound.

Pay and Benefits

Perks:Remote WorkPaid LeavePaid HolidaysMacbookContractor Agreement

Key Requirements

•3+ years managing paid social campaigns with direct ownership of budget and performance, ideally in a D2C, subscription, or app/web product environment.
•Deep, hands-on expertise in Meta Ads Manager — campaign structure, Advantage+ / ASC, audience strategy, the pixel/Conversions API, and creative-first optimization.
•A genuinely performance-driven mindset: comfortable being measured on CPA and ROAS, and confident making decisions from data rather than gut.
•Strong creative instincts — you understand what makes a scroll-stopping ad and can brief and direct creative even though you're not the one designing it.
•Analytical fluency: comfortable in reporting tools and dashboards, reading attribution sensibly, and translating numbers into action.

Experience:SaaSMarketingD2cSubscriptionEcommerce

Skills:AnalyticalCommunicationProblem-solvingSelf-directedOrganized

Languages:English

Tech Stack:Meta Ads ManagerYouTubeGoogle DisplayTikTok AdsSQLUGC

Company Brief

Ruby Labs

Industry: Professional Services

Website