Email & CRM Marketing Automation Specialist

Scale Army
Cairo, Buenos Aires, Addis Ababa, Cape Town, Abuja
Workplace: RemoteContractUSD 1,600 - 2,200 monthlyFunction: Marketing & GrowthExperience: 3+ yearsSkills: ["Writing","Editing","Independent work","Organizational skills","Data-driven mindset"]

Own B2B email and CRM marketing automation that strengthens lifecycle marketing and lead nurturing. Build and optimize email campaigns and automated customer journeys using tools like Flodesk/HubSpot/Mailchimp and ManyChat, develop audience segments, and run A/B tests. Analyze performance metrics (opens, clicks, engagement, conversions) to improve campaign results and support blog/content initiatives while maintaining brand consistency across channels.

Loading

Loading job details...

Preparing the role view and application actions.

FursaFursa
Scale Army
Scale Army
2 days ago

Email & CRM Marketing Automation Specialist

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 12 hours agoStatus: Live

Job Summary

Own B2B email and CRM marketing automation that strengthens lifecycle marketing and lead nurturing. Build and optimize email campaigns and automated customer journeys using tools like Flodesk/HubSpot/Mailchimp and ManyChat, develop audience segments, and run A/B tests. Analyze performance metrics (opens, clicks, engagement, conversions) to improve campaign results and support blog/content initiatives while maintaining brand consistency across channels.
Location: Cairo, Buenos Aires, Addis Ababa, Cape Town, Abuja
Workplace: Remote
Employment Type: Contract
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Build, execute, and manage email marketing campaigns from planning through reporting.
  • •Develop targeted audience segments and maintain email lists to ensure relevant, personalized communications.
  • •Create and optimize automated marketing workflows and customer journeys to improve lead nurturing and engagement.
  • •Design and run A/B tests across email and marketing initiatives, and analyze performance metrics to recommend improvements.
  • •Support blog and content marketing by creating, editing, optimizing, and repurposing content for email and other channels.

Pay and Benefits

Salary: USD 1,600 - 2,200 monthly

Key Requirements

  • •3+ years of experience in email marketing, lifecycle marketing, marketing automation, or a related role.
  • •Hands-on experience building and managing email campaigns from creation through deployment, testing, optimization, and reporting.
  • •Experience creating and optimizing marketing automation workflows and lead-nurturing journeys.
  • •Experience developing audience segments based on engagement, behavior, or lifecycle criteria.
  • •Experience conducting A/B tests and using performance data to optimize campaigns.
Experience:3+ yearsB2BEmail marketingMarketing automation
Skills:WritingEditingIndependent workOrganizational skillsData-driven mindset
Tech Stack:FlodeskHubSpotMailchimpManyChatCanva

Company Brief

Scale Army
Scale Army is a growth marketing agency that helps startups and SMBs scale through performance marketing, paid media, and data-driven customer acquisition strategies tailored to drive revenue and growth.
Industry: Professional Services
Company Size: Small (11 to 50 employees)
Growth: Established Company
Funding: Bootstrapped
Website