VP of Product Marketing

Cyera
New York
Workplace: HybridFull timeFunction: Marketing & GrowthSkills: ["Storytelling","Leadership","Enablement","Competitive intelligence","Business acumen"]

Lead all product marketing and competitive intelligence, owning the platform story and differentiated narratives across Cyera’s portfolios. Translate roadmap into tiered launch programs and integrated campaigns that drive measurable pipeline. Enable field, partners, and sellers with first-call messaging, demo storylines, and competitive positioning. Co-own analyst strategy and serve as a credible technical voice with Gartner, Forrester, and IDC. Partner with Product and GTM on pricing, packaging, and market strategy while scaling a senior product marketing team.

Loading

Loading job details...

Preparing the role view and application actions.

FursaFursa
Cyera
Cyera
1 day ago

VP of Product Marketing

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 18 hours agoStatus: Live

Job Summary

Lead all product marketing and competitive intelligence, owning the platform story and differentiated narratives across Cyera’s portfolios. Translate roadmap into tiered launch programs and integrated campaigns that drive measurable pipeline. Enable field, partners, and sellers with first-call messaging, demo storylines, and competitive positioning. Co-own analyst strategy and serve as a credible technical voice with Gartner, Forrester, and IDC. Partner with Product and GTM on pricing, packaging, and market strategy while scaling a senior product marketing team.
Location: New York
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Sr. Director level

Key Responsibilities

  • •Define and maintain the unified platform-to-portfolio-to-product messaging architecture anchored in buyer pain and customer proof.
  • •Translate the roadmap into a tiered launch engine with integrated campaigns that generate pipeline.
  • •Provide field and partner enablement, including first-call narratives, demo storylines, competitive positioning, and objection handling.
  • •Co-own analyst strategy and execution with Gartner, Forrester, IDC, and emerging voices, shaping evaluations and category definition.
  • •Lead, coach, and grow the product marketing team as a player-coach, developing senior PMMs into independent owners.

Pay and Benefits

Perks:Remote WorkPaid LeaveHealth InsuranceVisionDentalLife InsuranceDisability InsurancePaid Holidays

Key Requirements

  • •15+ years of enterprise B2B product marketing experience, leading product marketing at scale across multiple products and audiences.
  • •10+ years of cybersecurity leadership experience with credibility across CXO and security architect conversations.
  • •Technical strength to go deep on data security, AI/agent security, and identity, translating architecture into competitive advantage.
  • •Exceptional storytelling with hands-on writing/editing ability to produce narratives when needed.
  • •A business leader who thinks in pipeline and ARR, with co-owned revenue outcomes and a strong launch/campaign track record, plus enablement experience.
Experience:Enterprise B2B softwareCybersecurityAIData security
Skills:StorytellingLeadershipEnablementCompetitive intelligenceBusiness acumen

Company Brief

Cyera
Provides an AI‑native data security platform that discovers, classifies, and protects sensitive data across cloud, SaaS, databases, AI systems and on‑prem environments to reduce risk and enable secure AI adoption.
Industry: Cybersecurity
Company Size: Enterprise (1,001+ employees)
Growth: Scaleup
Valuation: Unicorn (USD 1B+)
Funding: Series F
Headquarters: New York, United States
Founded: 2021
Glassdoor
Glassdoor: 4.8
WebsiteLinkedInGlassdoor