Business Manager - Marketing & Messaging, Capital One Business Travel

Discover Financial
New York, Virginia, Richmond
Workplace: OnsiteFull timeUSD 149,800 - 205,100 annuallyFunction: Marketing & GrowthExperience: 3+ yearsEducation: bachelorsSkills: ["Initiative","Written communication","Verbal communication","Collaboration","People leadership"]

Lead marketing strategy and go-to-market execution for a fast-growing business travel platform within the Premium Products and Experiences team. Own holistic messaging and customer journey planning across segments and channels, driving triggered campaigns and content strategy. Partner with analytics to measure channel ROI, monitor competitor positioning, and translate insights into actionable recommendations. Provide people leadership for 1–2 analysts while coordinating strategy and execution across marketing and cross-functional partners.

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Discover Financial
Discover Financial
1 month ago

Business Manager - Marketing & Messaging, Capital One Business Travel

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Last checked: 2 hours agoStatus: Live

Job Summary

Lead marketing strategy and go-to-market execution for a fast-growing business travel platform within the Premium Products and Experiences team. Own holistic messaging and customer journey planning across segments and channels, driving triggered campaigns and content strategy. Partner with analytics to measure channel ROI, monitor competitor positioning, and translate insights into actionable recommendations. Provide people leadership for 1–2 analysts while coordinating strategy and execution across marketing and cross-functional partners.
Location: New York, Virginia, Richmond
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • •Develop and validate marketing positioning and messaging by partnering with insights teams to understand target audiences and customer needs.
  • •Build an end-to-end go-to-market view for the platform, including segmentation, channel strategy, customer marketing journeys, and key messages.
  • •Lead triggered messaging campaign strategy across customer journeys and segments, and partner on content strategy for customer-facing claims.
  • •Analyze channel performance and ROI to assess marketing effectiveness and inform GTM strategy across channels.
  • •Serve as the lead point of contact across card, field, and marketing teams, while leading 1–2 analysts and coordinating execution with marketing partners.

Pay and Benefits

Salary: USD 149,800 - 205,100 annually

Key Requirements

  • •At least 3 years of professional experience performing analysis.
  • •A Bachelor’s (or Master’s) degree in a quantitative field, or an MBA with a quantitative concentration, to be obtained by the scheduled start date.
  • •Comfort with data analysis in SQL to support data-driven marketing decisions.
  • •Ability to coordinate efforts across diverse functional groups and execute initiatives end-to-end.
  • •Experience managing and developing 1–2 analysts (people management).
Experience:3+ years
Education:Bachelor's in Quantitative field (Business, Finance, Accounting, Statistics, Economics, Operations Research, Analytics, Mathematics, Computer Science, Computer engineering, Software engineering, Mechanical engineering, Information Systems, or related quantitative field)
Skills:InitiativeWritten communicationVerbal communicationCollaborationPeople leadership
Tech Stack:SQL

Eligibility

Work Authorization:Authorization required. Sponsorship not provided.

Company Brief

Discover Financial
Provides consumer banking products, credit cards, personal loans, and payment services through the Discover brand. It operates a major U.S. financial network and serves individuals and merchants with lending and digital payment solutions.
Industry: Retail Banking
Company Size: Enterprise (1,001+ employees)
Revenue: USD 10M to 25M
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Riverwoods, United States
Founded: 1985
WebsiteLinkedIn