Commerce

6 days ago

Demand Generation Manager

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 8 hours agoStatus: Live

Job Summary

Own integrated, pipeline-generating ABM demand programs for Retail Commerce and Feedonomics, targeting defined named retail accounts. Lead multi-channel campaigns spanning paid digital, email nurtures, webinars, and virtual/in-person and partner activations, coordinating with sales on account plays. Build reusable ABM toolkits (offers, landing pages, account-specific nurtures), establish measurement and KPIs to optimize ROI, and manage agency/media/vender relationships. Lead and mentor a small execution-focused team.

Location: Austin, United States

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Manager level

Key Responsibilities

•Develop and execute a data-informed annual demand generation strategy aligned to revenue goals, audience segments, and product priorities.
•Lead account-based, multi-channel campaigns for named retail accounts, including paid digital, email nurtures, webinars, and events, coordinated with sales.
•Build and scale the account-based toolkit (personalized offers, custom landing pages, account-specific content and nurtures, and reusable plays/templates).
•Establish KPIs and measurement to track pipeline contribution, analyze conversion performance, and continually optimize ROI.
•Lead and mentor a small team focused on channel execution, pipeline acceleration, and operational excellence. Manage agency/media buyer/vendor relationships to scale programs.

Pay and Benefits

Salary: USD 115,200 - 134,310 annually

Key Requirements

•Proven, hands-on experience running Account-Based Marketing (ABM) programs, including building target account lists and partnering with sales on named-account pursuits.
•Direct experience marketing to large, enterprise retail brands, generating pipeline from complex, multi-stakeholder accounts.
•5+ years of B2B demand generation experience, ideally in SaaS or commerce technology.
•Proven success developing and executing integrated, multi-channel pipeline-driving campaigns.
•Deep understanding of ecommerce, digital commerce platforms, and the retail technology competitive landscape.

Experience:B2BSaaSCommerce technologyEcommerceRetail technology

Education:Bachelor's in Marketing, Business Administration, or related field

Skills:CollaborationCommunicationStakeholder managementStrategic thinkingBias for action

Tech Stack:Account-Based Marketing (ABM)MarketoHubSpotPardotCRMGoogle ShoppingAmazonMetaWalmartBigCommerce6senseDemandbaseProduct feed managementIntent data platforms

Company Brief

Commerce

Provides a SaaS e-commerce platform enabling retailers and brands to build, run, and scale online stores with customizable storefronts, integrations, and omnichannel selling tools.

Industry: SaaS

Company Size: Enterprise (1,001+ employees)

Revenue: USD 100M to 250M

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Austin, United States

Founded: 2009

Website LinkedIn

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Commerce

6 days ago

Demand Generation Manager

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 8 hours agoStatus: Live

Job Summary

Location: Austin, United States

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Manager level

Key Responsibilities

•Develop and execute a data-informed annual demand generation strategy aligned to revenue goals, audience segments, and product priorities.
•Lead account-based, multi-channel campaigns for named retail accounts, including paid digital, email nurtures, webinars, and events, coordinated with sales.
•Build and scale the account-based toolkit (personalized offers, custom landing pages, account-specific content and nurtures, and reusable plays/templates).
•Establish KPIs and measurement to track pipeline contribution, analyze conversion performance, and continually optimize ROI.
•Lead and mentor a small team focused on channel execution, pipeline acceleration, and operational excellence. Manage agency/media buyer/vendor relationships to scale programs.

Pay and Benefits

Salary: USD 115,200 - 134,310 annually

Key Requirements

•Proven, hands-on experience running Account-Based Marketing (ABM) programs, including building target account lists and partnering with sales on named-account pursuits.
•Direct experience marketing to large, enterprise retail brands, generating pipeline from complex, multi-stakeholder accounts.
•5+ years of B2B demand generation experience, ideally in SaaS or commerce technology.
•Proven success developing and executing integrated, multi-channel pipeline-driving campaigns.
•Deep understanding of ecommerce, digital commerce platforms, and the retail technology competitive landscape.

Experience:B2BSaaSCommerce technologyEcommerceRetail technology

Education:Bachelor's in Marketing, Business Administration, or related field

Skills:CollaborationCommunicationStakeholder managementStrategic thinkingBias for action

Tech Stack:Account-Based Marketing (ABM)MarketoHubSpotPardotCRMGoogle ShoppingAmazonMetaWalmartBigCommerce6senseDemandbaseProduct feed managementIntent data platforms

Company Brief

Commerce

Provides a SaaS e-commerce platform enabling retailers and brands to build, run, and scale online stores with customizable storefronts, integrations, and omnichannel selling tools.

Industry: SaaS

Company Size: Enterprise (1,001+ employees)

Revenue: USD 100M to 250M

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Austin, United States

Founded: 2009

Website LinkedIn