Director, Head of Advertising Sales - APAC Export

Netflix
Singapore
Workplace: OnsiteFull timeFunction: SalesSkills: ["Strategic thinking","Commercial judgment","Storytelling","People leadership","Cross-cultural fluency"]

Own and execute the strategy and commercial development of Netflix’s China Export advertising business. Build and scale long-term partnerships with China-based advertisers, agencies, and holding companies, and define where Netflix can win to deliver revenue goals. Create repeatable operating mechanisms across Sales, Product, Measurement, Operations, Marketing, and Creative, while leading a high-performing team. Translate customer needs into insights that shape product, measurement, and operational roadmaps.

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FursaFursa
Netflix
Netflix
3 days ago

Director, Head of Advertising Sales - APAC Export

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Source: Company careers pageValidated by: Fursa AI
Last checked: 3 hours agoStatus: Live

Job Summary

Own and execute the strategy and commercial development of Netflix’s China Export advertising business. Build and scale long-term partnerships with China-based advertisers, agencies, and holding companies, and define where Netflix can win to deliver revenue goals. Create repeatable operating mechanisms across Sales, Product, Measurement, Operations, Marketing, and Creative, while leading a high-performing team. Translate customer needs into insights that shape product, measurement, and operational roadmaps.
Location: Singapore
Workplace: Onsite
Employment Type: Full time
Job Function: Sales
Seniority: Director level

Key Responsibilities

  • •Build and execute the China Export advertising strategy and translate opportunities into a clear commercial plan.
  • •Own and deliver revenue goals by developing long-term partnerships with China-based advertisers, agencies, and holding companies.
  • •Establish a disciplined prioritization approach across clients, categories, markets, and partnerships.
  • •Develop the China Export playbook for scalable product, measurement, creative, and campaign execution.
  • •Lead agency engagement and enterprise sales efforts, and align cross-functional teams across geographies to deliver execution.

Key Requirements

  • •Extensive experience in digital and/or international advertising, including export marketing, global brand building, performance marketing, or cross-border business development.
  • •Deep understanding of the China advertising ecosystem and the ambitions and challenges of Chinese companies expanding internationally.
  • •Fluency in both Mandarin and English.
  • •Demonstrated experience building a new business, market, or commercial capability from an early stage, including defining strategy and scaling what works.
  • •Strong people leadership with the ability to attract, develop, and lead high-performing commercial talent.
Experience:AdvertisingDigital advertisingInternational advertisingPerformance marketingCross-border business development
Skills:Strategic thinkingCommercial judgmentStorytellingPeople leadershipCross-cultural fluency
Languages:MandarinEnglish

Company Brief

Netflix
Global subscription streaming service that produces and distributes movies, TV series, and games across multiple devices, operating worldwide with extensive original content and localized offerings.
Industry: Streaming Platforms
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Los Gatos, United States
Founded: 1997
Glassdoor
Glassdoor: 4.1
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