NA Commercial Manager Precision Agriculture

FMC Corporation
Philadelphia
Workplace: HybridFull timeFunction: Communications, PR & CommunityEducation: bachelorsSkills: ["Relationship-building","Communication","Interpersonal skills","Problem-solving","Presentation skills"]

Develop and execute the go-to-market strategy for FMC’s Precision Agriculture digital applications and services across the assigned region. You’ll ensure strong technical positioning of platforms like Arc™ farm intelligence, support market and crop expansion plans, run pilot programs, and prepare for launch and post-launch product management. The role blends technical expertise, competitive intelligence, influencer/program engagement, and enablement for sales and marketing teams to drive customer adoption.

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FursaFursa
FMC Corporation
FMC Corporation
4 days ago

NA Commercial Manager Precision Agriculture

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Last checked: 2 hours agoStatus: Live

Job Summary

Develop and execute the go-to-market strategy for FMC’s Precision Agriculture digital applications and services across the assigned region. You’ll ensure strong technical positioning of platforms like Arc™ farm intelligence, support market and crop expansion plans, run pilot programs, and prepare for launch and post-launch product management. The role blends technical expertise, competitive intelligence, influencer/program engagement, and enablement for sales and marketing teams to drive customer adoption.
Location: Philadelphia
Workplace: Hybrid
Employment Type: Full time
Job Function: Communications, PR & Community
Seniority: Manager level

Key Responsibilities

  • •Develop and execute go-to-market strategy for Precision Agriculture applications in the assigned region, including market, crop, and NPI expansion.
  • •Act as a technical reference for commercialization of digital platforms (e.g., Arc™ farm intelligence and Grower Care programs), clarifying positioning and supporting teams and customers.
  • •Plan and execute technical positioning activities for large accounts and business events, including tool research, product demonstrations, and technical events.
  • •Guide and train commercial organizations (Sales and Marketing) on platform positioning; support training and provide technical support with platform evidence to drive engagement.
  • •Generate competitive intelligence and support crop-specific marketing and communications with channel partners and growers, aligning actions with global/regional Precision Ag guidelines and weekly reporting.

Key Requirements

  • •Bachelor’s degree in Business or Agronomy Sciences/Engineering.
  • •Strong technical knowledge of FMC’s digital tools portfolio and ability to articulate the value and positioning of the Arc™ farm intelligence platform.
  • •Strong knowledge of marketing concepts and the ability to apply them with technical expertise for regional planning and positioning.
  • •Ability to build relationships with customers, influencers, consultants, and internal FMC teams, and deliver presentations and technical training.
  • •Strong analytical and critical reasoning skills to challenge assumptions and generate competitive intelligence.
Experience:AgricultureDigital agriculture
Education:Bachelor's
Skills:Relationship-buildingCommunicationInterpersonal skillsProblem-solvingPresentation skills
Tech Stack:Arc™ farm intelligenceAI chatbot

Company Brief

FMC Corporation
Develops crop protection technologies and agricultural solutions that help farmers protect crops from insects, weeds, and diseases. FMC serves global agriculture markets with herbicides, insecticides, and other specialty products.
Industry: Agriculture
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Philadelphia, United States
Founded: 1883
Glassdoor
Glassdoor: 3.8
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