Lead Generation Specialist (APAC)
Mastercard
Gurugram
Workplace: OnsiteFull timeFunction: Administration & Executive AssistanceSkills: ["Communication","Proactive self-starter","Ownership","Target focus","Collaboration"]Drive lead generation for Mastercard Services within the Services B2B Marketing team by following up on inbound leads and executing proactive multi-channel outbound outreach. Engage senior enterprise decision-makers, book qualified meetings, and source high-quality opportunities while meeting quarterly targets. Maintain accurate CRM data in Salesforce, run outreach sequences with tools like Outreach.io, collaborate with Sales/Marketing/Product, and track performance to continuously optimize effectiveness.

