Associate Marketing (m/w/d) Consumer Card Acquisition, Frankfurt am Main

American Express
Germany
Workplace: HybridFull timeFunction: Marketing & GrowthExperience: 3+ yearsSkills: ["Structured working","Solution-oriented approach","Analytical thinking","Communication","Teamwork"]

Own the member-gets-member (MGM) consumer card acquisition channel, driving profitable growth and improving referral rates. Plan, launch, and monitor multichannel MGM acquisition campaigns, with a strong focus on incentives and personalized communication. Manage end-to-end projects, explore new customer touchpoints, optimize acquisition processes for efficiency and customer experience, and collaborate closely with internal cross-functional teams, partners, and agencies.

Loading

Loading job details...

Preparing the role view and application actions.

FursaFursa
American Express
American Express
3 days ago

Associate Marketing (m/w/d) Consumer Card Acquisition, Frankfurt am Main

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 21 hours agoStatus: Live

Job Summary

Own the member-gets-member (MGM) consumer card acquisition channel, driving profitable growth and improving referral rates. Plan, launch, and monitor multichannel MGM acquisition campaigns, with a strong focus on incentives and personalized communication. Manage end-to-end projects, explore new customer touchpoints, optimize acquisition processes for efficiency and customer experience, and collaborate closely with internal cross-functional teams, partners, and agencies.
Location: Germany
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Own the Consumer Akquisitionskanal (Member gets member) and drive profitable growth and higher recommendation rates.
  • •Conceive, implement, and further develop a targeted MGM strategy for scalable, profitable growth.
  • •Plan, execute, and monitor multichannel MGM acquisition campaigns, including incentives strategy and personalized communications.
  • •Steer cross-functional projects, implement innovations, and develop new customer touchpoints to improve customer experience.
  • •Manage budgeting and performance against key acquisition metrics while optimizing acquisition measures and processes for efficiency.

Pay and Benefits

Perks:Annual BonusPensionGym MembershipChildcareCounseling Support

Key Requirements

  • •Completed business degree or comparable education.
  • •3+ years of experience in a B2C marketing or sales role.
  • •Experience developing successful acquisition and creative campaigns.
  • •Basic knowledge of multichannel marketing, digital campaign management, and marketing asset development.
  • •Experience managing agencies and service providers, plus strong communication skills in German and English.
Experience:3+ years
Skills:Structured workingSolution-oriented approachAnalytical thinkingCommunicationTeamwork
Languages:GermanEnglish
Tech Stack:Office applications

Eligibility

Work Authorization:Authorization required. Sponsorship not provided.

Company Brief

American Express
Provides global payment, credit, and travel-related financial services for consumers and businesses. Best known for its charge and credit cards, merchant payment network, and premium customer rewards and servicing.
Industry: Payments
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: New York City, United States
Founded: 1850
WebsiteLinkedIn