Analyst/Senior Analyst, Customer Marketing (Bangkok Based, Relocation provided)

Agoda
Bangkok
Workplace: OnsiteFull timeFunction: Marketing & GrowthExperience: 2+ yearsEducation: bachelorsSkills: ["Communication","Organizational skills","Independence","Decision-making","Attention to detail"]

Build data-driven customer marketing programs by experimenting with campaign structures, bidding, and pricing across major search and travel partners. Use large-scale experimentation data to develop predictive models, analyze growth levers, and create dashboards for performance tracking. Present insights and recommendations to stakeholders, collaborating with product teams to translate findings into implementation roadmaps.

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FursaFursa
Agoda
Agoda
5 days ago

Analyst/Senior Analyst, Customer Marketing (Bangkok Based, Relocation provided)

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Source: Company careers pageValidated by: Fursa AI
Last checked: 11 hours agoStatus: Live
Reposted: similar role first listed 5 years ago

Job Summary

Build data-driven customer marketing programs by experimenting with campaign structures, bidding, and pricing across major search and travel partners. Use large-scale experimentation data to develop predictive models, analyze growth levers, and create dashboards for performance tracking. Present insights and recommendations to stakeholders, collaborating with product teams to translate findings into implementation roadmaps.
Location: Bangkok
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Experiment with ads/campaign structures and bidding & pricing strategies on partners such as Google, Bing, Tripadvisor, Trivago and other search engines.
  • •Optimize campaign performance by adapting to new product features and rolling out changes from successful tests.
  • •Analyze experimentation data and build predictive models to understand business impact (e.g., bookings, demand elasticity).
  • •Build dashboards and reporting to track performance, derive insights, and identify growth levers.
  • •Communicate recommendations to stakeholders via presentations and collaborate with product teams on implementation roadmaps.

Key Requirements

  • •Bachelor’s degree or higher in a quantitative subject (computer science, mathematics, engineering, business, or science).
  • •2+ years of experience analyzing data in top-tier consulting, investment banking, private equity, or strategy/business roles for a fast-growing global tech company.
  • •Experience with data analysis packages and/or databases (e.g., SAS, R, SPSS, Python, VBA, SQL) and visualization tools (e.g., Tableau, Power BI).
  • •Excellent verbal and written communication skills in English.
  • •Ability to make decisions based on objective evidence, with strong organizational skills and attention to detail.
Experience:2+ years
Education:Bachelor's in Quantitative subject (computer science, mathematics, engineering, business or science)
Skills:CommunicationOrganizational skillsIndependenceDecision-makingAttention to detail
Languages:English
Tech Stack:SASRSPSSPythonVBASQLTableauPower BI

Company Brief

Agoda
Agoda operates a global online travel booking platform offering hotels, vacation rentals, flights, and other travel services. It provides price comparison, deals, and booking management for leisure and business travelers worldwide.
Industry: TravelTech
Company Size: Enterprise (1,001+ employees)
Growth: Established Company
Headquarters: Singapore, Singapore
Founded: 2005
Glassdoor
Glassdoor: 3.8
WebsiteLinkedIn