HSBC

3 weeks ago

Personal Banking & CRM Manager (Guangzhou, GD, CN, 510620)

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 11 hours agoStatus: Live

Job Summary

Own CRM and customer activation initiatives across HSBC Personal Banking propositions, channels, and products, helping move customers from onboarding to becoming engaged and using HSBC as their main bank. Lead CRM demand management to prioritize business needs based on strategic intent, socialize performance results, and share best practices with product teams. Support delivery of innovation initiatives including GenAI chatbot capabilities and elevate personalized messaging to improve outcomes along the wealth-building journey.

Location: Guangzhou

Workplace: Onsite

Employment Type: Full time

Job Function: Banking, Lending & Credit

Seniority: Sr. Manager level

Key Responsibilities

•Oversee CLCM and product LCM to drive customer activation and relationship deepening across propositions, channels, and products in AMH WPB.
•Support CRM demand management to ensure business demand prioritization aligns with strategic intent and maximizes CLCM impact.
•Socialize performance results and share best practices with product teams to continuously optimize outcomes.
•Support delivery of innovation projects, including GenAI chatbot capability initiatives.
•Deliver exceptional customer value by elevating personalized messaging across the wealth building journey.

Key Requirements

•Excellent understanding of wealth and personal banking products, including digital commercialisation, customer propositions, and segmentation.
•Retail banking experience at project or product owner level is preferred.
•Understanding of Hong Kong retail banking and the mainland China strategic market.
•Hands-on project management for high-complexity initiatives with strong planning, organization, problem-solving, and attention to detail.
•Strong commercial acumen with ability to link data to business and customer outcomes, plus stakeholder management in a matrix environment.

Experience:Retail bankingPersonal bankingCRMWealth managementDigital commercialisation

Skills:Relationship buildingStakeholder managementProblem-solvingPlanningCommercial acumen

Tech Stack:GenAIChatbot

Eligibility

Work Authorization:Authorization required. Sponsorship not provided.

Company Brief

HSBC

Global banking and financial services organisation offering retail, commercial, corporate and investment banking, wealth management, and global markets services across Europe, Asia, the Americas and the Middle East.

Industry: Banking

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: London, United Kingdom

Founded: 1865

Glassdoor: 3.6

Website LinkedIn

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HSBC

3 weeks ago

Personal Banking & CRM Manager (Guangzhou, GD, CN, 510620)

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 11 hours agoStatus: Live

Job Summary

Location: Guangzhou

Workplace: Onsite

Employment Type: Full time

Job Function: Banking, Lending & Credit

Seniority: Sr. Manager level

Key Responsibilities

•Oversee CLCM and product LCM to drive customer activation and relationship deepening across propositions, channels, and products in AMH WPB.
•Support CRM demand management to ensure business demand prioritization aligns with strategic intent and maximizes CLCM impact.
•Socialize performance results and share best practices with product teams to continuously optimize outcomes.
•Support delivery of innovation projects, including GenAI chatbot capability initiatives.
•Deliver exceptional customer value by elevating personalized messaging across the wealth building journey.

Key Requirements

•Excellent understanding of wealth and personal banking products, including digital commercialisation, customer propositions, and segmentation.
•Retail banking experience at project or product owner level is preferred.
•Understanding of Hong Kong retail banking and the mainland China strategic market.
•Hands-on project management for high-complexity initiatives with strong planning, organization, problem-solving, and attention to detail.
•Strong commercial acumen with ability to link data to business and customer outcomes, plus stakeholder management in a matrix environment.

Experience:Retail bankingPersonal bankingCRMWealth managementDigital commercialisation

Skills:Relationship buildingStakeholder managementProblem-solvingPlanningCommercial acumen

Tech Stack:GenAIChatbot

Eligibility

Work Authorization:Authorization required. Sponsorship not provided.

Company Brief

HSBC

Industry: Banking

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: London, United Kingdom

Founded: 1865

Glassdoor: 3.6

Website LinkedIn