Audience Insights Manager

DoorDash US
San Francisco
Workplace: OnsiteFull timeUSD 142,800 - 210,000 annuallyFunction: Marketing & GrowthExperience: 4+ yearsSkills: ["Communication","Presentation","Organizational","Strategic thinking","Ownership"]

Lead qualitative and quantitative audience research for DoorDash’s B2B ads and promos workstream. Use creativity and technical expertise to run studies from scratch, partner with vendors, synthesize findings into compelling narratives, and translate insights into actions for strategic partners. Build tools and processes that centralize research knowledge while improving project efficiency and helping the team strengthen a customer-obsessed culture across key audiences.

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DoorDash US
DoorDash US
1 day ago

Audience Insights Manager

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Last checked: 5 minutes agoStatus: Live

Job Summary

Lead qualitative and quantitative audience research for DoorDash’s B2B ads and promos workstream. Use creativity and technical expertise to run studies from scratch, partner with vendors, synthesize findings into compelling narratives, and translate insights into actions for strategic partners. Build tools and processes that centralize research knowledge while improving project efficiency and helping the team strengthen a customer-obsessed culture across key audiences.
Location: San Francisco
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • •Execute processes for qualitative and quantitative research using creativity and technical expertise.
  • •Synthesize research learnings into compelling stories that drive decisions.
  • •Build and oversee vendor relationships and run studies end-to-end, in-house.
  • •Improve project management efficiency by managing timelines and coordinating with stakeholders and vendors.
  • •Establish tools and processes to centralize insights and help strategic partners access them when needed.

Pay and Benefits

Salary: USD 142,800 - 210,000 annually
Perks:Health InsuranceDentalVision401kParental LeavePaid LeaveWellness StipendCommuter BenefitsDisability InsuranceLife Insurance

Key Requirements

  • •4+ years of experience in marketing research or insights.
  • •Experience with qualitative and quantitative research methods such as concept development, copy testing, ethnography, segmentation, and brand health.
  • •Comfort conducting self-moderating 1-on-1 interviews.
  • •Expertise with Qualtrics or extensive experience programming surveys.
  • •Experience with B2B research and writing insights proposals or learning plans.
Experience:4+ yearsB2BMarketing researchAudience insightsQualitative researchQuantitative research
Skills:CommunicationPresentationOrganizationalStrategic thinkingOwnership
Tech Stack:QualtricsClaudeChatGPT

Company Brief

DoorDash US
On-demand logistics platform connecting consumers with local restaurants, grocers, and retailers for food delivery, pickup, and convenience services. Operates a marketplace and last-mile delivery network while offering tools and analytics for merchants and couriers.
Industry: Online Marketplaces
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: San Francisco, United States
Founded: 2013
WebsiteLinkedIn