Tyson Foods

5 days ago

Brand Manager Marketing

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 12 hours agoStatus: Live

Job Summary

Drive brand growth for assigned retail brands by leading brand strategy, integrated marketing plans, and innovation support. Own portions of annual brand plans, translating consumer and business insights into positioning, messaging, KPIs, and topline growth. Execute integrated campaigns across paid/owned/earned media, partner to optimize ROI, and lead launch messaging and go-to-market planning. Manage agency relationships and budgets while partnering across Sales, Shopper Marketing, Digital, Finance, Insights, Innovation, and R&D.

Location: United States

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Mid level

Key Responsibilities

•Support development and execution of long-term brand strategy aligned to portfolio and business objectives.
•Own portions of the annual brand plan, including positioning, messaging, growth priorities, and KPIs.
•Lead execution of integrated brand campaigns across media, digital, social, and PR, ensuring consistent brand voice and identity.
•Support innovation and portfolio execution for new product launches, line extensions, and renovations with cross-functional partners.
•Manage agency relationships and oversee timelines, deliverables, and budgets for on-time, on-budget execution.

Travel: Low travel

Pay and Benefits

Perks:Paid Leave401kHealth InsuranceLife InsuranceDentalVision

Key Requirements

•Bachelor’s degree in Marketing, Business, or a related field; MBA preferred.
•5 years of brand marketing experience, preferably in consumer packaged goods or retail brands.
•Experience leading integrated brand campaigns and supporting innovation launches.
•Experience with P&L management, brand planning, or portfolio strategy (preferred).
•Proficiency in Microsoft Office and comfort using insights/analytics to guide decisions.

Experience:Consumer packaged goodsRetail

Education:Bachelor's in Marketing, Business, or a related field

Skills:Strategic thinkingProject managementCross-functional leadershipCommunicationData-driven mindset

Tech Stack:Microsoft Office

Company Brief

Tyson Foods

Tyson Foods is a global food company that produces and markets chicken, beef, and pork products, along with prepared foods and packaged protein brands for retail and foodservice customers.

Industry: Food Production

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Springdale, United States

Founded: 1935

Glassdoor: 3.5

Website LinkedIn Glassdoor

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Tyson Foods

5 days ago

Brand Manager Marketing

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 12 hours agoStatus: Live

Job Summary

Location: United States

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Mid level

Key Responsibilities

•Support development and execution of long-term brand strategy aligned to portfolio and business objectives.
•Own portions of the annual brand plan, including positioning, messaging, growth priorities, and KPIs.
•Lead execution of integrated brand campaigns across media, digital, social, and PR, ensuring consistent brand voice and identity.
•Support innovation and portfolio execution for new product launches, line extensions, and renovations with cross-functional partners.
•Manage agency relationships and oversee timelines, deliverables, and budgets for on-time, on-budget execution.

Travel: Low travel

Pay and Benefits

Perks:Paid Leave401kHealth InsuranceLife InsuranceDentalVision

Key Requirements

•Bachelor’s degree in Marketing, Business, or a related field; MBA preferred.
•5 years of brand marketing experience, preferably in consumer packaged goods or retail brands.
•Experience leading integrated brand campaigns and supporting innovation launches.
•Experience with P&L management, brand planning, or portfolio strategy (preferred).
•Proficiency in Microsoft Office and comfort using insights/analytics to guide decisions.

Experience:Consumer packaged goodsRetail

Education:Bachelor's in Marketing, Business, or a related field

Skills:Strategic thinkingProject managementCross-functional leadershipCommunicationData-driven mindset

Tech Stack:Microsoft Office

Company Brief

Tyson Foods

Tyson Foods is a global food company that produces and markets chicken, beef, and pork products, along with prepared foods and packaged protein brands for retail and foodservice customers.

Industry: Food Production

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Springdale, United States

Founded: 1935

Glassdoor: 3.5

Website LinkedIn Glassdoor