Braze

2 weeks ago

Industry Marketing Lead, Media, Entertainment, Sports & Gaming

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 5 hours agoStatus: Live

Job Summary

Develop and execute industry-specific marketing strategies across Media, Entertainment, Gaming & Sports brands to drive adoption and demonstrate the value of Braze’s customer engagement platform. Partner closely with sales, enablement, content, and customer success to position Braze as a category leader, creating content and campaign programs (case studies, webinars, thought leadership) and aligning messaging with go-to-market objectives.

Location: New York

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Mid level

Key Responsibilities

•Lead development and execution of a content and communications strategy tailored to the industry.
•Collaborate with sales and other industry leads to align value proposition with marketing objectives and business outcomes.
•Develop frameworks and standards to ensure consistency, efficiency, and quality in industry storytelling and enablement.
•Create programs (white papers, case studies, webinars, thought leadership) and develop client-facing materials communicating Braze’s platform value.
•Serve as industry expert, train sales teams, and gather feedback to inform content, research, and product development.

Pay and Benefits

Salary: USD 114,000 - 171,000 annually

Equity and Bonus:Equity

Perks:Health InsuranceDentalVisionLife InsuranceDisabilityPaid LeaveParental LeaveLearning BudgetRetirementEquity

Key Requirements

•BA/BS degree required; MBA or relevant advanced degree is a plus.
•7-10+ years of marketing experience, preferably across agencies, technology partners, or consulting firms.
•Experience developing and executing go-to-market strategies in a fast-paced environment.
•Strong understanding of the digital marketing landscape, including customer engagement platforms and marketing automation tools.
•Expertise in the Media, Entertainment, Gaming & Sports industry, with experience working with cross-functional teams and stakeholders.

Experience:7+ yearsMarketingMediaEntertainmentGamingSports

Education:Bachelor's

Skills:Strategic thinkingContent creationCross-functional collaborationCommunicationProblem-solving

Languages:English

Tech Stack:AICustomer engagement platformsMarketing automation

Company Brief

Braze

Provides a customer engagement platform that helps brands create personalized messaging and lifecycle campaigns across mobile, web, email, and other channels to drive retention, engagement, and revenue.

Industry: Enterprise Software

Company Size: Enterprise (1,001+ employees)

Revenue: USD 100M to 250M

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: New York, United States

Founded: 2011

Website LinkedIn

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Braze

2 weeks ago

Industry Marketing Lead, Media, Entertainment, Sports & Gaming

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 5 hours agoStatus: Live

Job Summary

Location: New York

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Mid level

Key Responsibilities

•Lead development and execution of a content and communications strategy tailored to the industry.
•Collaborate with sales and other industry leads to align value proposition with marketing objectives and business outcomes.
•Develop frameworks and standards to ensure consistency, efficiency, and quality in industry storytelling and enablement.
•Create programs (white papers, case studies, webinars, thought leadership) and develop client-facing materials communicating Braze’s platform value.
•Serve as industry expert, train sales teams, and gather feedback to inform content, research, and product development.

Pay and Benefits

Salary: USD 114,000 - 171,000 annually

Equity and Bonus:Equity

Perks:Health InsuranceDentalVisionLife InsuranceDisabilityPaid LeaveParental LeaveLearning BudgetRetirementEquity

Key Requirements

•BA/BS degree required; MBA or relevant advanced degree is a plus.
•7-10+ years of marketing experience, preferably across agencies, technology partners, or consulting firms.
•Experience developing and executing go-to-market strategies in a fast-paced environment.
•Strong understanding of the digital marketing landscape, including customer engagement platforms and marketing automation tools.
•Expertise in the Media, Entertainment, Gaming & Sports industry, with experience working with cross-functional teams and stakeholders.

Experience:7+ yearsMarketingMediaEntertainmentGamingSports

Education:Bachelor's

Skills:Strategic thinkingContent creationCross-functional collaborationCommunicationProblem-solving

Languages:English

Tech Stack:AICustomer engagement platformsMarketing automation

Company Brief

Braze

Industry: Enterprise Software

Company Size: Enterprise (1,001+ employees)

Revenue: USD 100M to 250M

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: New York, United States

Founded: 2011

Website LinkedIn