Manager, Marketing Strategy

NBC Universal
United States
Workplace: HybridFull timeUSD 85,000 - 105,000 annuallyFunction: Marketing & GrowthExperience: 4+ yearsEducation: bachelorsSkills: ["Strategic thinking","Communication","Collaboration","Organization","Adaptability"]

Lead holistic, data-informed marketing strategy for Peacock originals and key titles across NBC, Bravo, NBC Sports, and Peacock. Translate research, cultural insights, and performance data into positioning, audience targets, and strategic frameworks. Partner with Brand, Creative, Media, Decision Sciences, and Programming to shape execution, build campaign narratives, track performance, and surface optimization insights through compelling stakeholder presentations and senior-lead materials.

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NBC Universal
NBC Universal
2 days ago

Manager, Marketing Strategy

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Last checked: 6 hours agoStatus: Live

Job Summary

Lead holistic, data-informed marketing strategy for Peacock originals and key titles across NBC, Bravo, NBC Sports, and Peacock. Translate research, cultural insights, and performance data into positioning, audience targets, and strategic frameworks. Partner with Brand, Creative, Media, Decision Sciences, and Programming to shape execution, build campaign narratives, track performance, and surface optimization insights through compelling stakeholder presentations and senior-lead materials.
Location: United States
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • •Contribute to marketing strategy development for Peacock original series and key titles, including positioning, audience targets, objectives, and strategic frameworks.
  • •Translate research, cultural insights, and performance data into clear takeaways that inform strategy and campaign direction.
  • •Collaborate cross-functionally with Brand, Creative, Media, Multiplatform Planning, Decision Sciences, Programming, and partners to synthesize inputs and inform strategic recommendations.
  • •Develop presentations for internal stakeholders and support senior leadership review materials with clarity and consistency of the strategic narrative.
  • •Track campaign performance, surface key insights and learnings for optimization, and conduct competitive analyses to identify opportunities.

Pay and Benefits

Salary: USD 85,000 - 105,000 annually
Perks:Health InsuranceDentalVision401kPaid Leave

Key Requirements

  • •4+ years of experience in marketing strategy, brand planning, or entertainment marketing, preferably in streaming, television, media, or agency environments.
  • •Strong strategic thinking that connects data, cultural insights, and business objectives into actionable recommendations.
  • •Experience translating complex ideas into clear, compelling narratives and presentations (PowerPoint or Keynote).
  • •Highly organized and detail-oriented, with the ability to manage multiple projects in a fast-paced environment.
  • •Experience working with data and insights, translating findings into marketing strategy implications.
Experience:4+ yearsStreamingTelevisionMediaEntertainment marketing
Education:Bachelor's
Skills:Strategic thinkingCommunicationCollaborationOrganizationAdaptability
Languages:English
Tech Stack:PowerPointKeynoteAirtable

Company Brief

NBC Universal
NBCUniversal is a global media and entertainment company producing and distributing film, television, news, sports and streaming content, and operating theme parks and consumer experiences across a portfolio of well-known brands including NBC, Universal Pictures and Peacock.
Industry: Film & Television
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Established Company
Headquarters: New York City, United States
Founded: 2004
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