Partner Marketing Manager, UK and EMEA

Airwallex
London
Workplace: HybridFull timeFunction: Marketing & GrowthExperience: 5+ yearsSkills: ["Communication","Analytical mindset","Relationship-building","Cross-functional collaboration","Ownership"]

Own end-to-end partner marketing for Airwallex’s largest EMEA market, developing and executing integrated programmes that drive customer demand and a stronger partner referral pipeline. You’ll collaborate with GTM Partnerships, Strategic Partnerships, Sales, and regional/global marketing teams across events, paid media, PR, content, ABM, and high-value account initiatives. Create partner-focused sales and marketing assets, build tracking/reporting frameworks, and optimize performance with data and learnings.

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Airwallex
Airwallex
2 days ago

Partner Marketing Manager, UK and EMEA

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Last checked: 3 hours agoStatus: Live

Job Summary

Own end-to-end partner marketing for Airwallex’s largest EMEA market, developing and executing integrated programmes that drive customer demand and a stronger partner referral pipeline. You’ll collaborate with GTM Partnerships, Strategic Partnerships, Sales, and regional/global marketing teams across events, paid media, PR, content, ABM, and high-value account initiatives. Create partner-focused sales and marketing assets, build tracking/reporting frameworks, and optimize performance with data and learnings.
Location: London
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Lead and execute partner marketing for the UK and wider EMEA, collaborating with GTM and VC Partner teams.
  • •Identify, build, and activate partner collaborations across key GTM partner sectors (e.g., Accounting, CorpSec, NetSuite consultants, eCommerce, Music & Entertainment, Ecosystem and VC partners).
  • •Execute online and offline partner marketing programs including events, paid media, PR, content, campaigns, offers, and ABM.
  • •Support go-to-market teams to launch new products in the UK.
  • •Create partner-focused content and manage partner marketing reporting/measurement frameworks to optimize performance and ROI.

Pay and Benefits

Perks:Equity

Key Requirements

  • •5-7+ years experience in partnership/alliances marketing or related roles, ideally in B2B fintech, SaaS, payments, or technology.
  • •Track record launching and executing partner-led go-to-market initiatives across branding, lead generation, and customer acquisition.
  • •Strong cross-functional collaboration skills, with accomplishments partnering effectively across teams.
  • •Analytical mindset to interpret data and insights to inform decisions and optimize performance.
  • •Relationship-building ability with internal stakeholders and external partners.
Experience:5+ yearsB2BFintechSaaSPaymentsTechnologyAlliances marketingPartner marketing
Skills:CommunicationAnalytical mindsetRelationship-buildingCross-functional collaborationOwnership

Company Brief

Airwallex
Airwallex is a global payments and financial platform that provides business accounts, cross-border payments, treasury, corporate cards, and embedded finance APIs to help companies manage global financial operations and scale internationally.
Industry: Fintech Infrastructure
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Scaleup
Valuation: Unicorn (USD 1B+)
Funding: Series E+
Headquarters: Singapore, Singapore
Founded: 2015
Glassdoor
Glassdoor: 3.7
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