Social Media Manager, Reddit

Jerry
Arizona, California, Colorado, Florida, Georgia, Illinois, Massachusetts, North Carolina, New Jersey, Nevada, New York, Oregon, Tennessee, Texas, Utah, Virginia, Ontario
Workplace: RemoteFull timeUSD 80,000 - 120,000 annuallyFunction: Communications, PR & CommunityExperience: 2+ yearsSkills: ["Community building","Crisis management","Empathetic communication","Strategic thinking","Analytics"]

Own Jerry’s presence across Reddit by leading organic engagement in brand-owned subreddits and relevant automotive, financial, and consumer communities. Define the Reddit voice and posting playbook, create high-effort text posts, guides, and visual breakdowns tailored to subreddit culture, and respond to discussion threads with transparency. Track karma, sentiment, share of voice, referral traffic, and how Reddit impacts search and LLM citations, then feed insights back to Product and Content.

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Jerry
Jerry
2 days ago

Social Media Manager, Reddit

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Source: Company careers pageValidated by: Fursa AI
Last checked: 10 hours agoStatus: Live
Reposted: similar role first listed 2 weeks ago

Job Summary

Own Jerry’s presence across Reddit by leading organic engagement in brand-owned subreddits and relevant automotive, financial, and consumer communities. Define the Reddit voice and posting playbook, create high-effort text posts, guides, and visual breakdowns tailored to subreddit culture, and respond to discussion threads with transparency. Track karma, sentiment, share of voice, referral traffic, and how Reddit impacts search and LLM citations, then feed insights back to Product and Content.
Location: Arizona, California, Colorado, Florida, Georgia, Illinois, Massachusetts, North Carolina, New Jersey, Nevada, New York, Oregon, Tennessee, Texas, Utah, Virginia, Ontario
Workplace: Remote
Employment Type: Full time
Job Function: Communications, PR & Community

Key Responsibilities

  • •Lead Jerry’s official Reddit presence, including brand-owned subreddits and organic engagement across automotive, financial, and consumer communities.
  • •Develop and maintain a Reddit community playbook that defines when to provide technical advice, when to use well-timed humor, and when to stay out of the way.
  • •Create high-effort posts such as text content, deep-dive guides, and visual breakdowns on car ownership, insurance savings, and maintenance.
  • •Serve as the first line of defense in threads about Jerry, turning frustrated posts into trust-building service moments through transparent responses.
  • •Track key metrics (karma growth, sentiment, share of voice, referral traffic, and impact on search indexability and LLM citations) and share insights with Product and Content teams.

Pay and Benefits

Salary: USD 80,000 - 120,000 annually
Perks:Health InsuranceDentalVisionPaid LeaveParental Leave401kWellness Stipend

Key Requirements

  • •2+ years managing organic social or community strategy, with a heavy emphasis on Reddit, preferably in consumer tech, fintech, or insurtech (or proven growth of other social accounts).
  • •Deep understanding of Reddit dynamics, including karma, subreddit rules, automods, and shadowbans, and writing naturally without corporate-speak.
  • •Ability to build long-term trust through value-first strategies rather than quick conversion pushes.
  • •Strong public engagement skills for pushback, skepticism, and tough questions with grace, humor, and honesty.
  • •Technical and search-aware approach to structuring Reddit content as lasting resources that can be referenced by Google SGE and LLMs.
Experience:2+ yearsConsumer techFintechInsurtech
Skills:Community buildingCrisis managementEmpathetic communicationStrategic thinkingAnalytics
Tech Stack:RedditGoogle SGELLM

Company Brief

Jerry
Provides an AI-powered AllCar™ app that helps U.S. drivers compare and buy car insurance, manage maintenance and repairs, refinance loans, and access other car-ownership services through automated, data-driven workflows.
Industry: InsurTech
Company Size: Large (251 to 1,000 employees)
Growth: Scaleup
Valuation: USD 250M to 500M
Funding: Series C
Headquarters: Palo Alto, United States
Founded: 2017
Glassdoor
Glassdoor: 4.0
WebsiteLinkedInGlassdoor