Senior Digital Manager, Creativity & Productivity

Adobe Systems
Tokyo
Workplace: OnsiteFull timeFunction: Administration & Executive AssistanceExperience: 7+ yearsEducation: bachelorsSkills: ["Communication","Strategic thinking","Problem-solving","Cross-functional collaboration","Customer-first orientation"]

Own demand creation, acquisition, nurture, and engagement strategies for Adobe’s creative and productivity tools within the Digital GTM Japan team. Lead cross-functional initiatives to improve customer experience across persona journeys, optimizing acquisition and engagement funnels for desktop and mobile. Use advanced analytics and forecasting to develop business cases, partner on campaign frameworks, and provide segment insights to Product for better capabilities and retention.

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Adobe Systems
Adobe Systems
23 hours ago

Senior Digital Manager, Creativity & Productivity

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Last checked: 3 hours agoStatus: Live

Job Summary

Own demand creation, acquisition, nurture, and engagement strategies for Adobe’s creative and productivity tools within the Digital GTM Japan team. Lead cross-functional initiatives to improve customer experience across persona journeys, optimizing acquisition and engagement funnels for desktop and mobile. Use advanced analytics and forecasting to develop business cases, partner on campaign frameworks, and provide segment insights to Product for better capabilities and retention.
Location: Tokyo
Workplace: Onsite
Employment Type: Full time
Job Function: Administration & Executive Assistance
Seniority: Manager level

Key Responsibilities

  • •Analyze and forecast key metrics, developing business cases that translate into growth recommendations.
  • •Optimize acquisition and engagement funnels for both Desktop and Mobile on Adobe.com using data-driven models.
  • •Own end-to-end customer experience journeys, identify improvement opportunities, and coordinate teams to deliver long-term customer growth goals.
  • •Partner with Marketing to establish and run campaign frameworks that drive best-in-class customer acquisition.
  • •Collaborate with Marketing, Finance, Operations, and Product to plan and deliver quarterly and annual sales goals for Digital.

Key Requirements

  • •BS/BA or equivalent experience with 7+ years in marketing, high tech, mobile app, or e-commerce.
  • •Advanced SQL skills to independently write and optimize SQL, and experience driving initiatives using Machine Learning models.
  • •Strong problem assessment skills—define options, evaluate them, and implement solutions to address critical business issues.
  • •Deep understanding of digital business models and the mobile app landscape, including testing and optimizing customer experiences.
  • •Native Japanese and business-level English skills, with experience leading multi-functional teams.
Experience:7+ yearsB2C
Education:Bachelor's
Skills:CommunicationStrategic thinkingProblem-solvingCross-functional collaborationCustomer-first orientation
Languages:JapaneseEnglish
Tech Stack:SQLMachine Learning

Company Brief

Adobe Systems
Provides creative, marketing, and document management software and cloud services, including Photoshop, Illustrator, Acrobat, and the Adobe Experience Cloud, serving creative professionals, enterprises, and governments worldwide.
Industry: SaaS
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: San Jose, United States
Founded: 1982
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